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Launch Plan – North America. Veronique Bugnion & Joshua Hodge Point Carbon July 7, 2006. North America. Introduction Good progress on preparations for the launch of our Washington DC office. The official opening the week of September 4, 2006. North America. The Products for Launch.

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launch plan north america

Launch Plan – North America

Veronique Bugnion & Joshua Hodge

Point Carbon

July 7, 2006

north america
North America

Introduction

  • Good progress on preparations for the launch of our Washington DC office.
  • The official opening the week of September 4, 2006.
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North America

The Products for Launch

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North America

Carbon Market North America

  • CCA and LZ are leading the effort to assemble a North America-focused news product
  • Targeting a September 1st publication date
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North America

Carbon Market Analyst

  • Distributed free of charge to customers and prospects (US & Canada)
  • Important piece of marketing collateral for the launch of the North American operation.
  • Targeting a September 1st publication date
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North America

Carbon Market Analyst - topics

  • Opportunities for US companies in CDM/JI
  • The potential effect of carbon restrictions on the US power sector
  • How we expect carbon markets to develop in North America
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North America

Carbon Market Monitor

  • VB and ET are working on enhancing North American content in anticipation of our September launch
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North America

Conference

  • Conference in Washington DC in December
  • 1 ½ days – Stream/panels, half-day workshop
  • Working with potential co-organizers, speakers and sponsors
  • HD and the conference team are involved in this process
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North America

Research and Advisory

  • We are in active discussions with a number of US entities regarding possible research and advisory projects
  • KOK, JB and KT are heavily involved in these discussions
  • Those in Oslo might note the high-level visit of the California Public Utilities Commission to our headquarters this week on July 10th
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North America

Power and Gas

  • We are exploring the feasibility of extending our power and gas analysis services to specific natural gas and power markets in North America
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North America

Organization

  • We are currently recruiting for a junior salesperson to add to the DC team
  • This individual’s primary responsibilities will be telemarketing in support of Carbon Market Standard sales and any launch conference
  • We plan to bring this person to Oslo for two weeks for work and coordination with the Oslo business development team