Corporate social responsibility as win win strategy
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Corporate Social Responsibility as win-win strategy. Dr Karve Sunil Gupte Minal. Objectives. i . To understand how Corporations can benefit by operating with a long-term view of their organization and role in society rather than by focusing on just their own short-term profits.

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Objectives
Objectives

  • i. To understand how Corporations can benefit by operating with a long-term view of their organization and role in society rather than by focusing on just their own short-term profits.

  • ii. To study the link between Corporate Social Responsibility and competitive advantage to generate value creation opportunities and have a win-win strategy.


Academic support for csr
Academic Support for CSR

  • CSR for business men

  • Agency Theory

  • Stakeholders Theory

  • CSR and Strategy


Csr a win win strategy

CSR a win-win strategy

First mover advantage

Individual or Collective Initiative



Csr a win win strategy1

CSR a win-win strategy

Case Study : ITC’s e-Choupal

Conclusion: CSR is not charity but a strategic business investment