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Are You Ready to Make an Impact?. Sara Kelly Johns skjohns@gmail.com January 13, 2014. Are YOU ready?. E ducation must nurture the curiosity, intellect, and hearts of children..How do school libraries do that? http://edut.to/1105BDe . "I choose C.".

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are you ready to make an impact

Are You Ready toMake an Impact?

Sara Kelly Johns

skjohns@gmail.com

January 13, 2014

slide4

Education must nurture the curiosity, intellect, and hearts of children..How do school libraries do that? http://edut.to/1105BDe.

slide5

"I choose C."

The future? WE can make sure this doesn’t happen!

http://youtu.be/dY2mRM4i6tY

what day is today
What day is today?

NYLA’s 4th Annual Snapshot Day , 1/13-31 “SnapShotNY: A Day in the Life of a Library”

Insert your library’s pictures here

Protect New York Libraries: www.protectnylibraries.org

new nyla advocacy day is now wed feb 26th
NEW: NYLA Advocacy Day is now Wed., Feb. 26th

Participate in VIRTUAL Advocacy Day!

data driven advocacy
Data-driven Advocacy

What data counts?

How do you tell the story?

Think-Pair- Share: What statistics/data tell a story in your school to your administrators or school board? (Appendix A Handout)

use web 2 0 tools to make an impact
Use Web 2.0 tools to Make an Impact
  • Animoto
  • VoiceThread for recording testimonials with visual add-ons.
  • FlipGrid for recording “elevator speeches” or student and parent testimonials
slide10

PROMOTION+MARKETING=ADVOCATES

Monthly and Annual Reports As Advocacy Tools

Rebecca Ekstrom is the school librarian at Algonquin Middle School in Averill Park, NY.  AMS Library AnimotoVideos:

Quarter 1: http://animoto.com/play/X1hw2PN3KSFa9atIR9SPRw

Quarter 2: http://animoto.com/play/OcVf3mMZEnERnyO0UfTeBA

flipgrid elevator speeches
FlipGrid Elevator Speeches

Joyce Valenza on FlipGrid: http://blogs.slj.com/neverendingsearch/2013/10/12/lets-test-drive-flipgrid-please-share-your-own-elevator-speech/

http://flipgrid.com/#c8955221

think share
Think -Share
  • What pictures would you put in an Animoto?
  • Who would you share the Animoto with?
  • Who would you ask to speak on a FlipGrid video and where would you post It? http://flipgrid.com/#c8955221
slide13

Reach out to your stakeholders

  • What do they really want; not what do you want them to want. Wear their shoes…..
  • Who are YOUR stakeholders?
  • Simple methods to reach out have a high impact
buzzwords how many do you hear
Buzzwords!How many do you hear?

http://www.thedigitalshift.com/2013/10/k-12/flipping-the-library-the-digital-shift-2013/

slide15

Best Practices:

Don’t Reinvent the Wheel!

Make A Big Impact @ Your School Board Meeting

Available in Paperback (with CD) and as an e-book

Includes a CD with a customizable PowerPoint Presentation and other customizable forms

Includes a CD with a customizable PowerPoint Presentation and other customizable forms

slide16

Additional Help

"Crisis Toolkit & Resources." American Library Association. 03 Dec. 08. Web. 24 Aug. 09. <http://www.ala.org/ala/mgrps/divs/aasl/aaslissues/toolkits/crisis.cfm>

click on freebies for pre made powerpoints and brochures www lmcsource com

Best practices: Don’t reinvent the wheel!

  • Great PR ideas
  • Strategies
  • Messages

Click on “Freebies” for Pre-made PowerPointsand brochures www.lmcsource.com

wswhe sls advocacy tools
WSWHE SLS Advocacy Tools
  • Wiki: http://wswheboces.wikispaces.com/WSWHE+HOME
  • Websitehttp://www.wswheboces.org/SSS.cfm?subpage=595
have you mugged anyone lately
Have you “mugged” anyone lately?

http://www.youtube.com/watch?v=Vk1DqMvwbjY&feature=youtu.be

slide23

PROMOTION+MARKETING=ADVOCATES

Follow the Leaders: Washington State’s Stellar Advocacy Model

Former Governor Christine Gregoire signing a 2011 bill that added information technology literacy to the state’s basic education goals.

http://www.slj.com/2013/10/advocacy/follow-the-leaders-washington-states-stellar-advocacy-model/#_

slide24

PROMOTION+MARKETING=ADVOCATES

Advocacy 101: Tips from WLMA and the Spokane Moms

http://www.slj.com/2013/10/advocacy/follow-the-leaders-washington-states-stellar-advocacy-model/

Don’t get discouraged

Get answers

BE LEADERS

Pay attention

Gather help

Use data

Trend watch

Use the existing infrastructure

Lean on parent advocates

Understand limits

Maintain the energy

Keep a POSITIVE message

BEWARE THE ENEMY WITHIN

slide27

Action Plan – Think-Share

What are you going to do differently this year, and next year, to make sure that you are not a “choice?”

Don’t wait until your job is on the line!

slide28

Resources? Visit the Wikis!

On The Web:

makeanimpact.wikispaces.com

frugalschoollibrarian.wikispaces/com

And:

wswheboces.wikispaces.com/WSWHE+HOME

QUESTIONS? IDEAS?

slide29

Thank you!

Sara Kelly Johns

skjohns@gmail.com

Twitter: @skjohns