Shopify Web Development Tutorial_ DIY Store 499 SGD

1. Shopify Web Development Tutorial: DIY Store 499 SGD This tutorial guides you through building a basic e-commerce store on Shopify with a budget of 499 SGD. We'll cover setting up your Shopify account, choosing a free theme, adding products, configuring payment and shipping options, and customizing your store's appearance. This guide focuses on cost-effective solutions and assumes no prior coding experience. By the end, you'll have a functional online store ready to start selling. Building an E-commerce Store on Shopify Configure Shipping Options Set Up Shopify Account Add Products Create a new account on Shopify List products for sale in the store Establish shipping rates and methods Configure Payment Options Customize Store Appearance Choose Free Theme Select a free theme for the store Set up payment methods for transactions Modify the store's design and layout Step 1: Setting Up Your Shopify Account (Free - 14-Day Trial) 1. Visit Shopify: Go to [www.shopify.com](www.shopify.com) and click on "Start free trial." 2. Enter Your Email, Password, and Store Name: Choose a store name that reflects your brand and is easy to remember. Shopify will check if the name is available. 3. Tell Shopify About Yourself: Answer the questions about your business. This information helps Shopify tailor its services to your needs. 4. Enter Your Address: Provide your business address. This is required for tax and legal purposes. 5. Explore the Shopify Dashboard: Once your account is set up, you'll be taken to the Shopify dashboard. This is where you'll manage your store. Step 2: Choosing a Free Theme (Free)

2. 1. Navigate to Online Store > Themes: In the Shopify dashboard, click on "Online Store" and then "Themes." 2. Explore Free Themes: Shopify offers a variety of free themes. Click on "Explore free themes" to browse the available options. 3. Preview Themes: Click on a theme to preview it. Consider factors like layout, color scheme, and features. Look for a theme that suits your product type and brand aesthetic. 4. Install a Theme: Once you've found a theme you like, click on "Add to theme library." 5. Customize Your Theme: After the theme is installed, click on "Customize" to start making changes. Step 3: Adding Products (Free) 1. Navigate to Products > Add product: In the Shopify dashboard, click on "Products" and then "Add product." 2. Enter Product Details: • Title: Give your product a clear and descriptive title. • Description: Write a detailed description of your product, highlighting its features and benefits. Use keywords that customers might search for. • Media: Upload high-quality images or videos of your product. Use multiple angles and show the product in use. • Pricing: Set the price of your product. Consider your costs, competitors' prices, and your desired profit margin. • Inventory: Track your inventory to avoid selling products that are out of stock. • Shipping: Specify the weight and dimensions of your product for accurate shipping calculations. • Variants: If your product comes in different sizes, colors, or other variations, add them here. 3. Save Your Product: Click on "Save" to save your product. 4. Repeat for All Products: Repeat steps 1-3 for all the products you want to sell in your store. Step 4: Configuring Payment Options (Transaction Fees Apply) 1. Navigate to Settings > Payments: In the Shopify dashboard, click on "Settings" and then "Payments." 2. Choose a Payment Provider: Shopify offers several payment providers, including Shopify Payments, PayPal, and third-party providers. • Shopify Payments: This is Shopify's own payment gateway. It's easy to set up and integrates seamlessly with your store. However, transaction fees apply. • PayPal: A popular payment option that many customers trust. You'll need a PayPal Business account to accept payments. Transaction fees also apply. • Third-Party Providers: Shopify supports a wide range of third-party payment providers. Choose one that's available in your country and offers competitive rates. 3. Set Up Your Payment Provider: Follow the instructions to set up your chosen payment provider. You'll need to provide your business information and bank account details. 4. Test Your Payment Gateway: After setting up your payment gateway, test it to make sure it's working correctly. Step 5: Configuring Shipping Options (Based on Carrier Rates)

3. 1. Navigate to Settings > Shipping and delivery: In the Shopify dashboard, click on "Settings" and then "Shipping and delivery." 2. Set Up Shipping Zones: Create shipping zones for the countries or regions you want to ship to. 3. Add Shipping Rates: • Carrier-Calculated Rates: Shopify can automatically calculate shipping rates based on the customer's location, the weight and dimensions of the products, and the shipping carrier (e.g., USPS, FedEx, UPS). This is generally the most accurate option. • Flat Rates: You can set a flat shipping rate for each shipping zone. This is a simpler option, but it may not be accurate for all orders. • Free Shipping: You can offer free shipping for orders over a certain amount or for specific products. 4. Packaging: Define your packaging types to ensure accurate rate calculations. Step 6: Customizing Your Store's Appearance (Free) 1. Navigate to Online Store > Themes > Customize: In the Shopify dashboard, click on "Online Store," then "Themes," and then "Customize." 2. Customize the Header: • Logo: Upload your store's logo. • Navigation: Customize the navigation menu to make it easy for customers to find what they're looking for. • Announcement Bar: Use the announcement bar to display important information, such as promotions or shipping updates. 3. Customize the Homepage: • Featured Products: Showcase your best-selling or most popular products. • Banners: Use banners to promote specific products or collections. • Text Sections: Add text sections to tell your brand story or provide information about your products. 4. Customize the Footer: • Contact Information: Add your contact information, such as your email address and phone number. • Social Media Links: Link to your social media profiles. • Copyright Information: Add your copyright information. 5. Customize Colors and Fonts: Choose colors and fonts that match your brand aesthetic. 6. Mobile Responsiveness: Ensure your store looks good on mobile devices. Step 7: Domain Name (Approximately 15 SGD per Year) 1. Purchase a Domain Name: You can purchase a domain name from Shopify or a third-party registrar like GoDaddy or Namecheap. 2. Connect Your Domain to Shopify: Follow the instructions to connect your domain to your Shopify store. Step 8: Essential Apps (Free or Freemium) While many apps come with a cost, some offer free plans or trials that can be beneficial in the beginning. Consider these: • Oberlo (Free Plan Available): For dropshipping. • Klaviyo (Free Plan Available): For email marketing.

4. • Product Reviews (Shopify's Own - Free): To collect and display product reviews. • SEO Apps (Some Offer Free Trials): To improve your store's search engine optimization. Step 9: Marketing Your Store (Budget Dependent) Allocate a portion of your budget to marketing. Even a small amount can make a difference. • Social Media Marketing (Free - Paid Options Available): Create social media profiles for your store and share your products and promotions. • Email Marketing (Free - Paid Options Available): Build an email list and send out newsletters and promotional emails. • Search Engine Optimization (SEO) (Free - Paid Options Available): Optimize your store for search engines to attract organic traffic. • Paid Advertising (Google Ads, Facebook Ads): Consider running paid advertising campaigns to reach a wider audience. Budget Breakdown (Approximate) • Shopify Subscription (Basic Plan): 29 USD/month (approximately 40 SGD/month). You can use the free trial initially. Factor this into your ongoing costs. • Domain Name: 15 SGD/year • Apps (Optional): Variable, depending on your needs. Start with free plans. • Marketing: Remaining budget. Total Initial Cost (Excluding Ongoing Shopify Subscription): Approximately 15 SGD. The remaining budget of 484 SGD should be allocated to marketing and future app subscriptions. Conclusion This tutorial provides a basic framework for building a Shopify store with a limited budget. Remember to continuously optimize your store based on customer feedback and sales data. Good luck!