1 / 124

Chris Stout on Getting Published

How Publish in the New Millennium: Journals to Best Sellers This PPT is from a workshop on demystifying the processes of getting published—from peer reviewed journals to blogs to books. Various ways to get started and what to avoid will be covered, with many examples and real-world practical tips and advice. Learning Objectives 1. Attendees will learn about the best ways to approach submitting a manuscript for scientific publication in peer reviewed journals. 2. Attendees will learn about the mechanics of book contracting—how to submit an idea; what publishers are looking for; how to evaluate (and negotiate) a contract; royalties, advances and copyright; why to NEVER first submit a manuscript to a publisher; differences in publishers; when an author needs an agent (and when one does not), along with a myriad of additional considerations and advice. 3. Attendees will learn about eBooks, Print-On-Demand, Amazon’s CreateSpace and Kindle, and other non-traditional approaches to publishing. 4. Attendees will learn about marketing, media kits, Amazon’s Author Pages, book signings, library talks and other promotional aspects.

drchrisstout
Download Presentation

Chris Stout on Getting Published

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. How to Publish in the New Millennium: From Scientific Journals to Best Sellers Chris E. Stout DrChrisStout.com

  2. I’m glad you are here! Writing is transformative…

  3. Before I started writing…

  4. …and after.

  5. Who has published? Your dissertation A peer reviewed journal article Newsletter article Book review Blog Book chapter Book (fiction/nonfiction) Script/Screenplay Other…?

  6. We’ll cover:  Scientific publishing Book publishing  Contracts  Blogging  Marketing Tools  Tutors  And more…

  7. Scientific Publishing

  8. • Mechanics of submitting – Make sure it’s the right journal – Only one at a time – Blind, impartial review – Can take time – Await: • Acceptance or • Tentative acceptance with revisions or • Rejection

  9. • Reviewing (nice way to start) – Journals – PsychCRITIQUES – How to get to review? • Scientific Articles – Publish or Perish – Highly ranked, peer reviewed journals are the (academic) gold standard, and are the trail to tenure…

  10. • Scientific Articles – Dr. Kremer – Grant funded  Popular • Presentations  Publications – Published abstract in proceedings – APS presentation  chapter – APA Symposium  chapter – Non-psych conference to test ideas  book…

  11. • Professional Magazines – Modern Healthcare – Division 42, other Divisions – National Psychologist – Illinois Psychologist • Freelance • Columnist

  12. Book Publishing, Traditional

  13. Books, Books, Books….

  14. • Editing vs. Soloing – (Sometimes) faster – (Sometimes) easier – Seems to be no difference in getting a contract • Non-fiction (my biases) – Never write a whole book first • Unless fiction – Always contract first! – What do they like to publish? • Wiley likes Series…

  15. How to pitch Wiley •Need – Why are you developing this project? – What need does it address? – What developments, trends, and issues will cause the reader to want to/need to read your book?

  16. • Purpose – What is the work designed to accomplish? – What kind(s) of problems does your book address and what solutions does it offer? – How does it meet the need you have identified? – In what ways would the work add to current knowledge and practice? – What would the work help the practitioner or student do, understand, or improve?

  17. • Distinctive Selling Points • Target Market /Audience • Table of Contents and Chapter-by- Chapter Descriptions • Knowledge Base • Title Possibilities • Length • Competition • Timetable • Background Information

  18. •Praeger likes Sets and •General Interest Categories (of which you are invited)…

  19. Contemporary Psychology

  20. • Getting an agent – Pitching a manuscript – Novels/fiction/screenplays – Kellerman/Mayer

  21. Contracts

  22. Contracts a-go-go or a-no-go? • Advances/Royalties • Wiley vs. APA • Payment timing • Ownership • Right of first refusal  • Contracts are negotiable • Control (ha, ha) – Cover art – Ink color – Font style – Size/cut • Sell by the chapter (!)

  23. Examples of real pitches for contracted/published books, real marketing plans, and actual contracts are available at…

  24. Book Publishing, “Non” Traditional

  25. Which of these books were self- published? • What Color is Your Parachute 22 editions, 6 million copies, 11 languages and 288 weeks on the NYT bestseller list • In Search of Excellence by Tom Peters • Real Peace by Richard Nixon • The One-Minute Manager • The Joy of Cooking • The Elements of Style by Strunk and White

  26. Self-published? What Color is Your Parachute 22 editions, 6 million copies, 11 languages and 288 weeks on the NYT bestseller list In Search of Excellence by Tom Peters Real Peace by Richard Nixon The One-Minute Manager The Joy of Cooking The Elements of Style by Strunk and White

  27. Amazon's CreateSpace • Their printing costs are the lowest • There are no initial set-up fees • They offer a non-exclusive agreement that keeps your future publishing and distribution options open • They have Kindle distribution so your book, once converted, can be published as an e-Book as well.

  28. Amazon's CreateSpace

  29. The Benefits of Being #1 in Your Category You get to share the buzz on social media about hitting #1…! Nice Even more importantly, your book will start to get recommended under the section titled "Customers Who Bought This Item Also Bought" for other similar books. While no one knows the exact algorithm Amazon uses to recommend your book, there seems to be a connection with the ranking of your book, the number of reviews, and number of sales. The moral: As your ranking increases, Amazon will promote your book...for free!

  30. #1 in Kindle (or Amazon, for that matter) The Key…? Choose Your Categories Wisely

More Related