Preparing the Company Profile

1. Preparing the Company Profile www.digitalplatter.in

2. Preparing the Company Profile Company Profile is Where the Business Takes a Start Whenever you are trying for a business deal with a new client, the first thing he or she wants from you is your company profile or business profile. They can make out who you are and where you stand in the market right from the profile. Hence, it is not a good idea to ignore the importance of company profile, a sheer reflection of your brand prepared with great care and planning. www.digitalplatter.in

3. What is Company Profile? Company profile is a well-written or designed piece of document that professionally introduces your business to potential customers, business associates, and all stakeholders. It works as an expression of your business activities, your spectrum of products or services, professional goals, mission statements, and brand vision. www.digitalplatter.in

4. Portray Your Company in Good Light In any business, it is necessary to portray your company in good light to create a positive impression among the minds of the clients. It is one such piece of documentation, whether available offline or online, beholds the power to make or break your impression. In the current business scenario, even social media marketing channels like Facebook and LinkedIn display an urge to feed them with clear, concise, relevant, and impactful profiles for brand exposure and brand expansion. Even business website with impressive and inspiring business profile highlighting a professional piece of business communication tends to attract the eyes and minds of the prospective customers. www.digitalplatter.in

5. Key Contents of Company Profile The profile should include: Company details with date of establishment, communication address, and communication numbers The legacy of your business and the extent of brand expansion Your business activities, core strategies, and strengths Information about the industry and your products or services Details of your core team and portfolio of your clients Awards, certificates, testimonials, accomplishments and milestones achieved www.digitalplatter.in

6. Differentiating Your Good and Bad Clients You have to be careful while penning down the names of existing clients. It is quite natural in any business to have some good customers and some bad ones. You should include only those customers who are satisfied with your service. Otherwise, it may boomerang and your business opportunities experience adverse effects. www.digitalplatter.in

7. Length of Company Profile Company profile should be narrative yet brief with what you actually aspire to deliver to your customers. Lengthy matters will take too much of time to read and no one has an extra slice of time from their busy schedules to know what they do not want to know. Customers are only interested in knowing what is of their benefit and what can help them achieve their long terms professional or non-professional goals. www.digitalplatter.in

8. Writing Style and Format of Company Profile The wordings and writing style should be attractive and at the same time simple too. You should not take it as an opportunity to exhibit your vocabulary strength. Rather it should have a professional approach, shape, voice, and force. Here are some tips for style of writing company profile: Use of active voice Restrict the use of abstract nouns created from verbs Clearly state your call to action approach Avoid using qualifiers because that creates a lack of confidence and express doubt Do not support your capabilities with personal examples or through self-referential processing, an art of illustrating your own set of beliefs www.digitalplatter.in

9. Benefits of Company Profile Dictates your business journey to your target audience Helps in brand marketing and promotion Acts as a channel of communication between your brand and its target customers www.digitalplatter.in

10. THANK YOU Presented by Digital Platter For more details Visit at:  www.digitalplatter.in & Mail us at: happytoserveyou@digitalplatter.in www.digitalplatter.in