Enhancing Customer Engagement: Automated Email Programs for Building Relationships
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Explore individual buyer programs through 3 emails - After Purchase, Game Day, Post-Game - Web feeders for personalized content, success stories & more.
Enhancing Customer Engagement: Automated Email Programs for Building Relationships
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Presentation Transcript
Automated Email Programs Building relationships with customers and prospects
The Cavs Programs • Individual buyers • 3 Emails • Thank you- Immediately after the purchase • Day of Game Email- Informational • Post Game Email- Links, Stories, Survey • Web feeders • Informational email to specified web visitors
Questions • How are you engaging with current customers? • When are you contacting them? • What information is included? • What are you offering them? • How are you reaching out to prospects? • Who are reaching out to? • When are you contacting them? • What information are you giving them? • Success stories