Tribes By Seth Godin. LEARNING NEW MARKETING TECHNIQUES BY UNDERSTANDING NEW MEDIA SOCIAL NETWORKING NORMS. Definition /Common Focus. A tribe is a group of people connected to one another, connected to a leader, connected to an idea.
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LEARNING NEW MARKETING TECHNIQUES BY UNDERSTANDING
NEW MEDIA SOCIAL NETWORKING NORMS
What does this all mean?
Two things can turn a group to a tribe
The communication can be four kinds:
Crowds vs.. Tribes
Two different things to know:
“ Instead of wondering when your next vacation is, maybe you ought to setup a life that you don’t need to escape from.”
Seth Godin — Tribes