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Ministry of Commerce and Industry. CASHMERE ACTION PLAN. November 2011. Objectives of the Cashmere Plan. The plan looks at actions to: Move the industry up the value chain through repatriating key parts of the value chain from neighbouring countries

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objectives of the cashmere plan
Objectives of the Cashmere Plan
  • The plan looks at actions to:
    • Move the industry up the value chain through repatriating key parts of the value chain from neighbouring countries
    • Increase processing of raw cashmere fibres
    • Enable producers to earn higher prices for raw fibres
    • Create the conditions in which private sector can move further up the value chain into the weaving of yarn
issues to be addressed along the value chain
Issues to be addressed along the value-chain

PRODUCING

TRADING

Harvesting

Scouring

De-hairing

Grading

Marketing & Branding

Knowledge & Market Linkage

MANUFACTURING/

PROCESSING

Washing

Spinning

Weaving/ Knitting

Manufacturing Garments & Accessories

production related actions
Production related actions

PRODUCING

  • Some key issues
  • Only 30% of Afghan cashmere-producing goats are harvested
  • Producers do not know to meet commercial grading requirements
  • Buyers are unable to gain reliable supplies of graded cashmere

Harvesting

Scouring

De-hairing

Grading

  • Examples:
  • Train producers and exporters on methods of grading raw cashmere
  • Distribute information on breeding, harvesting and handling techniques, including awareness of the pros and cons of sheering versus combing
manufacturing processing related actions
Manufacturing & processing related actions
  • Some key issues
  • Limited processing occurs in Afghanistan
  • Limited skills in processing and manufacturing exists

MANUFACTURING/

PROCESSING

  • Examples:
  • Encourage investment in processing by reducing the risk of investing by identifying suitable government owned facilities that can be leased to investors
  • Demonstration visits to Macau Cashmere’s operations in Heart for cashmere farmers, traders or businessmen who are interested in moving up the value chain
  • Market study into the demand for cashmere garments for fair trade or artisanal market sector, accompanied by a feasibility study for the necessary equipment and techniques to set up a manufacturing facility in Afghanistan

Washing

Spinning

Weaving/ Knitting

Manufacturing Garments & Accessories

trading related actions
Trading related actions
  • Some key issues
  • Poor marketing of Afghan cashmere
  • Poor international market linkages

TRADING

Marketing & Branding

Knowledge & Market Linkage

  • Examples:
  • Develop a detailed plan for hosting a website on which contact information for buyers and sellers can be posted
  • Develop a strategy for expanding into niche markets (Fair Trade, Handmade by Afghan women, Ecological Fibers)
  • Develop a global marketing strategy for Afghan cashmere based on lessons learnt from donor-funded cashmere marketing projects in other countries