Over the Top (OTT) Market PDF | Growth | Trends | Forecast to 2021-2026

1. Global Over the Top (OTT) Market Research Report and Forecast 2021-2026 Author: Elena Anderson, Marketing Manager | Copyright © IMARC Service Pvt Ltd. All Rights Reserved IMARC Group © 2019 IMARC All Rights Reserved

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3. Report Description and Highlights Report Description Global Over the Top (OTT) Market Outlook 2026: According to the latest report by IMARC Group, titled “Over the Top (OTT) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the global over the top (OTT) market exhibited strong growth during 2015-2020. OTT refers to a platform that delivers film and television content directly to digital users without the use of cable or satellite television subscriptions. It supports video, music, podcast, and audio streaming categories, which can be directly downloaded and viewed at the demand of the user. OTT is delivered instantly over the internet via PCs, smartphones, tablets, smart TV, and consoles. In recent years, the demand for OTT has escalated as it offers extensive choices of genres, wider device availability, and low overall costs. Request for a free sample: https://www.imarcgroup.com/over-the-top-market/requestsample

4. Report Description and Highlights Report Description Global Over the Top (OTT) Market Trends: The global OTT market is primarily driven by the growing penetration of smart devices, such as smartphones, laptops, smart TVs, and tablets, and the increasing viewership of high-quality streaming content over these devices. The advent of affordable Android-based smartphones has democratized OTT platforms and made them accessible to users. The rising media and entertainment industry is also coming up with an increasing number of digital videos, which has led to a significant rise in the demand for OTT services. Besides this, the telecommunication industry utilizes OTT services for video calling, voice calling, and messaging services. With the onset of coronavirus disease (COVID-19), there has been a rising adoption of work from home policies worldwide. This has encouraged users to consume more content at home via OTT devices. Moreover, technological advancements and innovations, such as the deployment of artificial intelligence (AI) by OTT service providers, have improved user experience and expanded their customer base.

5. Report Description and Highlights Report Description Market Summary: Breakup by Component: • Solution • Services Breakup by Platform Type: • Smartphones • Smart TV’s • Laptops Desktops and Tablets • Gaming Consoles • Set-Top Boxes Breakup by Content Type: • Voice Over IP • Text and Images • Video

6. Report Description and Highlights Report Description Breakup by Deployment Type: • Cloud • On-Premise Breakup by Revenue Model: • Subscription • Procurement • Rental Breakup by Vertical: • Media & Entertainment • Education & Training • Health & Fitness • IT & Telecom • E-Commerce • BFSI • Government

7. Report Description and Highlights Report Description Breakup by Service Type: • Consulting • Installation and Maintenance • Training and Support • Managed Services Breakup by Region: • North America • Asia Pacific • Europe • Middle East and Africa • Latin America Looking forward, IMARC Group expects the market to grow at a CAGR of around 19% during 2021-2026.

8. Report Description and Highlights Report Description Competitive Landscape With Key players: • Amazon • Eros International • Facebook Inc • Google Inc • Hulu • IBM • Limelight Networks • Microsoft Corporation • Netflix • Nimbuzz • Star India • Tencent • Telstra • The Walt Disney Company • Yahoo! View Report TOC, Figures and Tables: https://www.imarcgroup.com/over-the-top-market

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11. Report Description and Highlights Report Description © 2019 IMARC All Rights Reserved This Publication and all it’s contents unless otherwise mentioned are copyrighted in the name of International Market Analysis Research and Consulting (IMARC). No part of this publication may be reproduced, repackaged, redistributed or resold in whole or in any part. The publication may also not be used in any form or by and means graphic electronic or mechanical, including photocopying, recording, taping or by information storage or retrieval, or by any other form, without the express consent of International Market Analysis Research and Consulting (IMARC). Disclaimer: All contents and data of this publication, including forecasts, data analysis and opinion have been based on information and sources believed to be accurate and reliable at the time of publishing. International Market Analysis Research and Consulting makes no representation of warranty of any kind as to the accuracy or completeness of any Information provided. IMARC accepts no liability whatsoever for any loss or damage resulting from opinion, errors or inaccuracies if any found this publication. IMARC, IMARC Group and Global Therapy Insight Series are registered trademarks of International Market Analysis Research and Consulting. All other trademarks used in this publication are registered trademarks of their respective companies.

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