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Psychology in Action (8e) by Karen Huffman. PowerPoint  Lecture Notes Presentation Module 20: Cognitive-Social Learning Karen Huffman, Palomar College. Cognitive-Social Learning. Cognitive-Social Theory: emphasizes thinking and social learning in behavior .

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Psychology in Action (8e)byKaren Huffman

PowerPoint  Lecture Notes Presentation

Module 20:Cognitive-Social Learning

Karen Huffman, Palomar College

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Cognitive-Social Learning

  • Cognitive-Social Theory:

    emphasizes thinking and social learning in behavior

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Kohler’s chimps demonstrated insight learning (sudden understanding of a problem that implies the solution).

Cognitive-Social Learning (Continued)

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Cognitive-Social Learning (Continued)

  • Tolman’s rats built a cognitive map (a mental image of a three-dimensional space). They also displayed latent learning (hidden learning that exists without behavioral signs).

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Observational Learning: learning new behaviors or information by watching others

Bandura's Famous Bobo Doll study

Cognitive-Social Learning (Continued)

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Pause and Reflect: Critical Thinking

  • Note the increasing bicep circumference of these G.I. Joe action figures. Are young boys affected by this type of modeling and observational learning?

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Cognitive-Social Learning (Continued)

  • Observational Learning involves four processes:

  • Attention

  • Retention

  • Motor Reproduction

  • Reinforcement

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Using Conditioning and Learning Principles (Continued)

  • Cognitive-Social Theory can be seen in:

  • Prejudice

  • Media Influences

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)


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Psychology in Action (8e)byKaren Huffman

PowerPoint  Lecture Notes Presentation

End of Module 20:Cognitive-Social Learning

Karen Huffman, Palomar College

©John Wiley & Sons, Inc. 2007 Huffman: Psychology in Action (8e)