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Reputation 2.0. RTReview – your guest review management tool. Why reputation matters?. …however we live in an extra-ordinary world. Reputation is your overall quality or character as seen or judged by people in general* Good reputation creates positive influence

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Reputation 2.0

RTReview – your guest review management tool

why reputation matters
Why reputation matters?

…however we live in an extra-ordinary world

Reputation is your overall qualityorcharacteras seen or judged by people in general*

Goodreputationcreates positive influence

Influenceis the shaping of thoughts, perception or behavior

*Merriam Webstar Dictionary

** Image courtesy Plusverde, sxc

influenced by internet where in one minute
..influenced by internet where in one minute…

Over 2 million search queries made via Google

At least 6 million Facebook pages are viewed worldwide

Over 100,000Tweets are posted

More than 204 million emails are sent

Amazon rings up about $83,000 in sales

…in other words, communications

are speeding-up fast…

*Source- Intel

** Photo courtesy sxc

people are talking to each other
People are talking to each other…

1in every 11 is connected to Facebook

An average Facebook user has 130friends

2.7 billion “likes” are made per day

5 billion google+ updates made per day

175 million tweets a day

465 million Twitter accounts

…they are talking about mood, sports, cinema, business, life in general…..

and YOU!

*Source: digital buzz, Facebook, Twwtholic, econsultancy

** Image courtesy , sxc

they are difficult to please
…they are difficult to please…
  • Around 90%consumers trust peer recommendation
  • Only 14% believes in advertisements
  • Around 71 million people visit Yelpevery month to read 27 million+ local reviews.
  • Around 53% people on Twitter recommend products in their Tweets
  • Over 63% of customers are more likely to make a purchase from a site which has user reviews

More so for the travel industry..

*Source: Socialnomics 2012, Yelp, harpsocial, econsultancy

** Image courtesy Bizior, sxc


…“word of mouth” rules….

  • 87% of hotel review users are significantly influenced by reviews
  • 49% consumers won't make a reservation at a property that has no reviews
  • 80% travellers research the venue before booking
  • They will check 13- 28 sites
  • TripAdvisor has 60 million reviews and opinions from travellers around the world

Even negative is good..

*Source: Forrester, ORC, TripAdvisor

** Image courtesy Bizior, sxc


More Reviews = More guests = More Profits

  • 79% ofpeople say that seeing a response to a negative review is reassuring
  • For 71% seeing a management response is important
  • 90% reviews are responded within 24 hours on TripAdvisor
  • On, good reviews of 4.0 or 5.0 generate more than double the conversion of a review of 1.0 – 2.9
  • 1 point increase in a review score (on a 5 point scale) equates to a 9% increase in average daily rate (ADR)

….still not convinced?

*Source: Forrester, Expedia, TripAdvisor

** Image courtesy Bizior, sxc


Hear it from the 4C Hotels….

  • 4C Hotels, operating 9 hotels in London, were finding it difficult to monitor social media discussions
  • Installed RTReview, guest review management tool from RateTiger, to consolidate feedbacks from over 80 review portals
  • Return On Investment:
    • Direct bookings increased by 5% in six months
    • Higher ranking on TripAdvisor, 30points
    • Monitoring more review portals
  • “RTReview is a fantastic application. We can now address issues quickly and appropriately by reporting it to the relevant department.”
  • Amber Virani, Sales & Marketing Manager.

….Your reputation sets

you apart…


Manage it intelligently….with RTReview

  • Receive all your online reviews in one place
  • Respond directly to users*
  • Monitor competitor reviews**
  • See when a new review is posted
  • Connected to Facebook and Twitter
  • Over 80websites available including,, TripAdvisor and Qype***

….Talk to guests…

*Only available on limited websites

**Competitor reviews are not available on Trial Version

***20 websites only available on Trial version


And it’s FREE for TWO-MONTHS

  • Start your 60day free trial subscription now*
  • Continue - and enjoy a 20%discount
  • Loginnow to see your hotel guest reviews
  • For the user guide, visit
  • Enjoy – and Let us know how you get on. Your Market Manager is available if you need help.

….turn your ‘ex’changes into notes…

*Available until 30 September 2012


Thank you

US Sales Office:

eRevMax Inc.37 North Orange Avenue, Suite 500

Orlando, Florida 32801, U.S.A

Tel: +1 (321) 251 6559

Fax: +1 (321) 206 8630


UK Sales Office:

eRevMax Ltd.Monmouth House, 3rd Floor, 40 Artillery Lane

London E1 7LS, United Kingdom

Tel: +44 (0) 20 7422 7528

Fax: +44 (0) 20 7657 4245


Visit us at