1 / 10

DIGITAL MARKETING INSTITUTE IN BTM

NIDMIs One Of The best digital marketing training institute in Bangalore And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed Fully For Job Orientation Bases.

dhartaniya
Download Presentation

DIGITAL MARKETING INSTITUTE IN BTM

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Digital Marketing PresentedBy: TaniyaDhar www.nidmindia.com

  2. Digitalmarketingencompassesallmarketing effortsusingtheinternetandelectronic devices.Itleveragesonlinechannelssuchas searchengines,socialmedia,email,and websitestoconnectwithcurrentand prospectivecustomers. Importance Digitalmarketingisessentialintoday’s businessenvironmentbecauseitreaches customerswheretheyspendmostoftheir time—online. ThePowerofDigitalMarketing

  3. KeyComponentsofDigitalMarketing SomekeycomponentsofDigitalMarketing 01 SEO(SearchEngineOptimization): Improving thevisibilityofawebsiteon searchengineslikeGoogle. ContentMarketing:Creatingand distributingvaluablecontenttoattract andengageatargetaudience. SocialMediaMarketing:Usingplatforms likeFacebook,Instagram,andLinkedInto promoteproducts/services.

  4. BenefitsofDigitalMarketing • WiderReach: • Digitalmarketingallowsbusinessestoreachaglobalaudience,unliketraditional marketingmethodswhichmaybelimitedbygeography. • Cost-Effective: • Comparedtotraditionalmarketing,digitalmarketingismoreaffordableand deliversahigherreturnoninvestment(ROI). • MeasurableResults: • Digitalmarketingprovidesclearmetricsandanalytics,enablingbusinessesto tracktheeffectivenessoftheircampaignsinreal-time.

  5. RoleofSEOinDigitalMarketing • WhatisSEO?: • SEOinvolvesoptimizingyourwebsitetorankhigherinsearchengineresultspages (SERPs),increasingorganic(non-paid)traffictoyoursite. • WhyIt’sImportant: • Higherrankingsleadtomorevisibility,whichtranslatestomoretraffic,leads,and sales. • HowItWorks: • Throughkeywordoptimization,high-qualitycontent,andtechnicalimprovements tothewebsite’sstructureandspeed.

  6. ContentMarketing • WhyContentMatters: • -Contentisthefoundationofalldigitalmarketing efforts, providing value to customers and helping tobuildbrandauthority. • TypesofContent: • Blogs:Regularpoststhateducateandengage theaudience. • Videos:Visualcontentthatcanexplaincomplex • ideasquickly. • Infographics:Visualrepresentationsofdataand information. • ImpactonCustomerEngagement: • Well-craftedcontentbuildstrustandkeeps customerscomingbackformore.

  7. SocialMediaMarketing Overview: Socialmediaplatformsofferbusinessesapowerfulwaytoconnectwiththeir audience,sharecontent,andpromoteproducts/services. PopularPlatforms: Facebook:Greatforcommunitybuildingandadvertising. Instagram:Idealforvisualcontentandyoungeraudiences. LinkedIn:FocusesonB2Brelationshipsandprofessionalnetworking. Benefits: Increasedbrandawareness,directcustomerinteraction,andtheabilitytocreate viralcontent.

  8. ThePowerofEmailMarketing WhyEmailMarketing? Emailmarketingisadirectandpersonalwaytoreachyouraudience,offeringhigh ROIwithtargetedcampaigns. TypesofEmails: Newsletters:Keepyouraudienceinformedaboutupdatesandnews. PromotionalEmails:Highlightspecialoffersanddiscounts. TransactionalEmails:Confirmationsandreceiptsthatcanincludeupsell opportunities. Effectiveness: Emailmarketingcandrivetraffic,increasesales,andnurturelongtermcustomer relationships.

  9. PayPerClick(PPC)Advertising WhatisPPC?: PPCisanonlineadvertisingmodelwhereadvertiserspayeachtimea userclicksontheirad. HowitWorks: Adsappearonsearchenginesorsocialmediaplatforms,targeting usersbasedonkeywordsordemographics. Benefits: Immediatetraffic,controloverbudget,andmeasurableROI. ExamplesofPPCPlatforms: GoogleAds:ThemostpopularPPCplatform,idealforsearchads. FacebookAds:Allowsforhighlytargetedsocialmediaads.

  10. THANKYOU forwatchingthispresentation +919611361147 www.nidmindia.com #No23,VenkateshwaraComplex,1st floor, 9th B and C Main, Dr. Puneeth Rajkumar Road, KEB Colony, BTM 1st Stage, Bengaluru, Karnataka, India 560029

More Related