Top Marketing Strategies Used by Zomato

This document outlines and analyzes the key marketing strategies employed by Zomato, a leading food delivery and restaurant discovery platform. It explores how Zomato effectively uses a mix of digital and traditional marketing tactics, including relatable social media campaigns, influencer partnerships, targeted advertising, and user engagement initiatives to build a strong brand presence and maintain market leadership. The strategies discussed provide valuable insights for businesses aiming to enhance their own marketing efforts and connect with a broad audience.<br><br>

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