making the invisible visible consumer interfaces for smart meter data paul murfitt ceo n.
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Making the Invisible Visible, Consumer Interfaces for Smart Meter Data Paul Murfitt, CEO


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    1. Making the Invisible Visible, Consumer Interfaces for Smart Meter DataPaul Murfitt, CEO - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

    2. About MEFL Our History Our Mission

    3. Case study A: The Nicholson - 199 apartments, average 6 star • Mixed tenure • Embedded network • Tailored web portal

    4. Awareness, concern and action

    5. Energy consumption

    6. Case study B: Price comparator on Jemena’s ‘Electricity Outlook’ portal

    7. Consumer responses • The early adopter: • “Just using the usage graphs and modifying behaviour we’ve reduced our usage by 10% in only one month!” • The intending user: • “I’m obsessed with the portal, setting targets and goals, but I’m not sure how to do the comparison.” • The techie: • “I’d rather calculate the tariff comparisons myself”

    8. Who should provide energy data? “They should be mandating something like this across all distributors.” “I think the electricity companies should do it but if they don’t then I have no problem with the government doing it.” “I’d rather calculate the tariff comparisons myself”

    9. “I feel privileged to have a smart meter, it has reduced my household energy use by 20-25%” “I still can’t see the advantage… and I don’t know how to use it.” 40 35 30 Strongly disagree 25 Disagree 20 Neutral Agree 15 Strongly agree 10 5 0 I understand what smart I believe smart meters I support the roll out of meters are have clear benefits for smart meters in Victoria residents Smart meters: mixed sentiment

    10. A consumer-centered approach • Supportive regulations for consumer + third party electricity data access • Independent provision of electricity data to inform consumer retail decisions • Improved communications / community engagement (government and providers)

    11. Go 5

    12. More information… Paul Murfitt CEO Moreland Energy Foundation Ph: 9385 8507 www.mefl.com.au