CHAPTER 18. DETERMINING SALES FORECASTS. Importance of Forecasting Sales. “How many guests will I serve today?" – "This week?" - "This year?" Guests will provide the revenue from which the operator will pay basic operating expenses. What is FORECASTING ?.
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DETERMINING SALES FORECASTS
Number of Guests Served = Average Sales per Guest
Tues Total Sales: $1,826.27
Total Guests = 79
Avg. Sales per Guest=
# of Guests Served
= AvgSales per Guest
Managing the Cost of Food
Popularity Index =Total Number of a Specific Menu Item Sold
Total Number of All Menu Items Sold
Use the previous table to follow the formula:
Popularity Index = Total # of a specific menu item sold
(= %) Total # of all menu items sold
Take the Popularity index in decimal form and x by the guest forecast to come up with the predicted # to be sold.
400 x popularity index = predicted # to be sold.
These & factors affect sales volume, make guest count prediction very difficult.