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Is Franchising an Innovation Killer or Promoter?. Osama Ghanim. Founder and CEO. Big Mac. Jim Delligatti , an early McDonald's franchisee, invented McDonald's Big Mac sandwich in 1967.

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slide2

Big Mac

Is Franchising an Innovation Killer or Promoter?

slide3

Jim Delligatti, an early McDonald's franchisee, invented McDonald's Big Mac sandwich in 1967.

Delligatti said that inventing the Big Mac “wasn’t like discovering the light bulb. The bulb was already there. All I did was screw it in the socket.”

Is Franchising an Innovation Killer or Promoter?

obama 2009
OBAMA!2009

Is Franchising an Innovation Killer or Promoter?

slide5

OBAMA in 25th Jan 2011: Obama’s answer to the US-crisis

“Go all in for innovation” and

“out-innovate the rest of the world”

Is Franchising an Innovation Killer or Promoter?

why innovation
Why Innovation?

Is Franchising an Innovation Killer or Promoter?

Everybody have copied what everybody else have done.

All ideas have already been consumed.

innovation improves corporate value
Innovation Improves Corporate Value

In a tough economy, the most innovative companies have outperformed the S&P 500 as well as the S&P Global 100.

The index is derived from a combination of two rankings from the top 50 most innovative companies. The first is a qualitative ranking based on the company's position in the annual BusinessWeek/BCG survey. The second is a quantitative ranking based on three factors used to estimate a company's innovation—three-year earnings growth; three-year sales growth, and R&D as a percentage of sales.

Is Franchising an Innovation Killer or Promoter?

accelerating demand for innovation

On the Rise

Accelerating Demand for Innovation
  • “America is confronting a major economic threat as US firms face a crushing tidal wave of innovation demand.”Forrester Analyst

“We are pursuing too many things simultaneously, and our organization can’t successfully build and commercialize them all. Yet … we don’t want to miss the next big thing.” Boston Consulting Group

"Where once we optimized our organizations for efficiency and quality, now we must optimize our entire society for innovation."Council on Competitiveness

Is Franchising an Innovation Killer or Promoter?

recent study with 1500 ceo
Recent Study with 1500 CEO

Is Franchising an Innovation Killer or Promoter?

recent study with 1500 ceo1
Recent Study with 1500 CEO

Is Franchising an Innovation Killer or Promoter?

slide11

The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.Alvin TofFleR

Is Franchising an Innovation Killer or Promoter?

my favorite quote
My favorite quote

Is Franchising an Innovation Killer or Promoter?

“Whatever made you successful in the past, WON’T in the Future”

Lew Platt VD HP

slide13

Red Ocean

Compete in crowded markets

Blue Ocean

Create and capture new market space

Is Franchising an Innovation Killer or Promoter?

what is innovation
What is INNOVATION?

started with an IDEA

ended with a VALUE

Is Franchising an Innovation Killer or Promoter?

creativity innovation
Creativity = Innovation

Is Franchising an Innovation Killer or Promoter?

creativity is imagination
Creativity is Imagination*

* In sense of being one way of getting ideas

Is Franchising an Innovation Killer or Promoter?

albert einstein 55 min formulating the question
Albert Einstein (55 min formulating the question)

“If I had an hour to solve a problem I'd spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.”

Is Franchising an Innovation Killer or Promoter?

innovation innovation management
Innovation = Innovation Management

Is Franchising an Innovation Killer or Promoter?

ipod innovation
IPOD Innovation ….

Is Franchising an Innovation Killer or Promoter?

innovative human do see the linkages between seemingly thought by most to be unrelated issues
Innovative Human do ….see the linkages between seemingly thought by most to be unrelated issues.

Is Franchising an Innovation Killer or Promoter?

tony fadell
Tony Fadell
  • The iPod originated with a business idea dreamed up by Tony Fadell, an independent inventor.
  • Fadell's idea was to take an MP3 player, build a Napster music sale service to complement it, and build a company around it.
  • Apple hired Fadell in early 2001 and assigned him a team of about 30 people, including designers, programmers and hardware engineers.

Is Franchising an Innovation Killer or Promoter?

the creative and the innovative

The Creative

The Innovative

The creative … and the Innovative …
  • Sees the value
  • Takes the risk
  • DOER
  • Imaginative beyond the rest
  • Relates things differently

Is Franchising an Innovation Killer or Promoter?

born or learned innovation is a skill that you can learn practice and become proficient at
Born or Learned?Innovation is a skill that you can learn, practice and become proficient at.

Is Franchising an Innovation Killer or Promoter?

creativity is a mind issue innovation is a system issue
Creativity is a mind issueInnovation is a system issue

Is Franchising an Innovation Killer or Promoter?

define innovation in two words only
Define Innovation in two words only?

VALUE

IDEA

from

“innovation is value from idea”

osama ghanim

* In the coming book “:value from idea”

Is Franchising an Innovation Killer or Promoter?

pre idea and post idea
Pre-Idea and Post-Idea

Is Franchising an Innovation Killer or Promoter?

creativity to innovation
Creativity …. To .... Innovation

The healthy balance between the three makes innovative organization

Value Creation

How to get value from the most fruitful ideas. i.e. Highest ROI

Atmosphere & Motives

What drives people to use their imagination to get creative ideas?

Creativity

Otherwise ….. Innovation may happen and not sure to happen

Is Franchising an Innovation Killer or Promoter?

pre idea and post idea1
Pre-Idea and Post-Idea

Is Franchising an Innovation Killer or Promoter?

yes it is a culture

I am helping to put a man on the moon

Yes it is a CULTURE

Is Franchising an Innovation Killer or Promoter?

President Kennedy

NASA early 1970s

creativity techniques
Creativity Techniques

Brainstorming

Random Word Association

Forced Combination

Negative Idea Generation

What If?

The Dream Trip

Lab Work

Visual Confetti

Headline Mania

6-3-5

Fishing Stories

Idea Propping

Merlin

Your Creative Idol

The Relay Baton

Zooming Out

The Lotus Blossom

Trend storming

Upside Down

The Brain Pool

Is Franchising an Innovation Killer or Promoter?

as per wikipedia
As per Wikipedia

7

7 Step Model

A

AIDA

ARIZ

Adaptive Reasoning

Advantages, Limitations and Unique Qualities

Algorithm of Inventive Problem Solving

Alternative Scenarios

Analogies

Anonymous Voting

Assumption Busting

Assumption Surfacing

Attribute Listing

B

Backwards Forwards Planning

Bodystorming

Boundary Examination

Boundary Relaxation

BrainSketching

Brainstorming

Brainwriting

Browsing

Brutethink

Bug Listing

BulletProofing

Bunches of Bananas

C

CATWOE

Card Story Boards

Cartoon Story Board

Causal Mapping

Charrette

Cherry Split

Chunking

Circle Time

Circle of Opportunity

Clarification

Classic Brainstorming

Cognitive Acceleration

Collective Notebook

Comparison tables

Component Detailing

Concept Fan

Consensus Mapping

Constrained BrainWriting

Contradiction Analysis

Controlling Imagery

Crawford Slip Writing

Creative Problem Solving - CPS

Criteria for idea-finding potential

Critical Path Diagrams

D

DO IT

Decision seminar

Delphi

Dialectical Approaches

Dimensional Analysis

Disney Creativity Strategy

Do Nothing

Drawing

E

Escape Thinking

Essay Writing

Estimate-Discuss-Estimate

Exaggeration

Excursions

F

F-R-E-E-Writing

Factors in selling ideas

False Faces

F cont.

Fishbone Diagram

Five Ws and H

Flow charts

Focus Groups

Focusing

Force-Field Analysis

Force-Fit Game

Free Association

Fresh eye

G

Gallery method

Gap Analysis

Goal Orientation

Greetings Cards

H

Help-Hinder

Heuristic Ideation Technique

Hexagon Modelling

Highlighting

I

Idea Advocate

Idea Box

Ideal Final Result

Imagery Manipulation

Imagery for Answering Questions

Imaginary Brainstorming

Implementation Checklists

Improved Nominal Group Technique

Interpretive structural modeling

Ishikawa Diagram

K

KJ-Method

Keeping a Dream Diary

Kepner and Tregoe method

L

Laddering

Lateral Thinking

Listing

Listing Pros and Cons

M

Metaplan Information Market

Mind Mapping

Morphological Analysis

Morphological Forced Connections

Multiple Redefinition

N

NAF

NLP

Negative Brainstorming

Nominal Group Technique

Nominal-Interacting Technique

Notebook

O

Observer and Merged Viewpoints

Osborn's Checklist

Other Peoples Definitions

Other Peoples Viewpoints

P

PDCA

PIPS

PMI

Paired Comparison

Panel Consensus

Paraphrasing Key Words

Personal Balance Sheet

Pictures as Idea Triggers

Pin Cards

Plusses Potentials and Concerns

Potential Problem Analysis

Preliminary Questions

Problem Centred Leadership

Problem Inventory Analysis - PIA

Problem Reversal

Productive Thinking Model

P cont.

Progressive Hurdles

Progressive Revelation

Provocation

Q

Q-Sort

Quality Circles

R

Random Stimuli

Rawlinson Brainstorming

Receptivity to Ideas

Reciprocal Model

Reframing Values

Relational Words

Relaxation

Reversals

RoleStorming

S

SCAMMPERR

SCAMPER

SDI

SODA

SWOT Analysis

Sculptures

Search Conference

Sequential-Attributes Matrix

Similarities and Differences

Simple Rating Methods

Simplex

Six Thinking Hats

Slice and Dice

Snowball Technique

Soft Systems Method

Stakeholder Analysis

Sticking Dots

Stimulus Analysis

Story Writing

Strategic Assumption Testing

Strategic Choice Approach

Strategic Management Process

Successive Element Integration

SuperGroup

SuperHeroes

Synectics

Systematic Inventive Thinking

T

TILMAG

TRIZ

Talking Pictures

Technology Monitoring

Think Tank

Thinkx

Thril

Transactional Planning

Trigger Method

Trigger Sessions

Tug of War

U

Unified Structured Inventive Thinking

Using Crazy Ideas

Using Experts

V

Value Brainstorming

Value Engineering

Visual Brainstorming

Visualising a Goal

W

Who Are You

Why WhyWhy

Wishing

Working with Dreams and Images

Creativity Techniques

Is Franchising an Innovation Killer or Promoter?

innovation ideation cycle
Innovation (Ideation) Cycle

Problem

Or

Need

Challenge

Combine &

Evaluate Ideas

Implement

Most

Promising

Ideas

VALUE

Convert into

Innovation Challenge

Develop

Ideas

Ideation &

Collaborate

Is Franchising an Innovation Killer or Promoter?

slide35

Stage 1

Stage 2

Stage 3

Stage 4

Stage 5

Stage 6

Gate

1

Gate

2

Gate

3

Gate

4

Gate

5

Gate

6

Innovation Stage-Gate Process

Strategic Direction

  • Stages:Gates:
      • 1. Strategic Direction Direction Clear
      • 2. Idea Generation Ideas Scored
      • 3. Concept Definition Concept Approved
      • 4. Funding Case Funding Approved
      • 5. Pilot and Test Launch Approved
      • 6. Launch Final Evaluation

HOW GATES WORK:

YES, gate criteria are met, move to next step.

NO, criteria are not met, idea is parked.

traditional vs open innovation
Traditional vs. Open Innovation

*

*

* Henry Chesbrough, Professor & Executive Director of the Center for Open Innovation, Haas School of Business, UC Berkeley

innovation roles
Innovation Roles

Leader

Problem/

Challenge identifier

Pipeline

Controller

Criticizer

Creative

Genius

Idea

Champion

Marketer

Collector

Is Franchising an Innovation Killer or Promoter?

slide38

Block 18

Office 24

3rd Floor

OurPartners

Is Franchising an Innovation Killer or Promoter?

osama ghanim founder and managing executive as ceo chief innovation director
Osama GhanimFounder and Managing Executive as CEO& Chief Innovation Director

Osama Ghanim

oghanim@innovabia.com

@oghanim

www.twitter.com/oghanim

http://ae.linkedin.com/in/osamaghanim

Is Franchising an Innovation Killer or Promoter?

9am to 5pm 8 hours
9am to 5pm (8 hours)

Thinking

Skills

(Knowledge)

Doing our job = using brain power via stored skills & knowledge in our brain.

Thinking hours we give?

Its BRAIN DRAINAGE

Is Franchising an Innovation Killer or Promoter?

climate innovation model
CLIMATE INNOVATION MODEL

Culture

Atmosphere

Thinkers

Media

Collectors

Innovation Funnel

Benefits

Beneficiary

Organization

Growth

Customer

Signal Capture

Image

Social Media

Marketing

Inherited

Culture

Refine, Discuss Correlate, Combine

Vendor

Hunt

Web

Products

Image

Customer

Evaluate, feasibility (Market, Financial etc.)

Under Construction

Culture

Employees

Open

Innovation

Innovation Climate

Magnet Pull

Prototyping or Trial testing e

Public

Brain

Storming

Innovation Weather

Execution of the idea

Sensor Capture

Experts Networks

Cost Saving

Play with the environment

Stimulus

Motivation

Reward Attitude

Skills

Media

Value

Matrix (MVM)

Collectors List + Collector Location, strength

Quality + Quantity (Enrichment)

Stages & Gates

Goals and Objectives

Peoples

Experts

MediaExpert

Collection

Expert

Innovation

Sponsor

Innovation

Selection Team

Atmosphere

Expert

Start with the end is pictured in mind

Is Franchising an Innovation Killer or Promoter?

european quality model efqm
European Quality Model (EFQM)

Is Franchising an Innovation Killer or Promoter?

natural evolution
Natural Evolution

1980

1899

2008

2012

“Never before in history has innovation offered promise of so much to so many in so short a time.”

“Everything that can be invented has been invented”

“640K ought to be enough for anybody”

  • ChalresDuell, Commissioner US Office of Patents

Bill gates

Bill gates

?

Is Franchising an Innovation Killer or Promoter?