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DMA 7000 – Solution Outline

Polycom Distributed Media Application™ DMA 7000 Network Based Multipoint Call Management and Distribution Application. DMA 7000 – Solution Outline. Market Drivers Polycom’s Solution Addressing challenges Product Overview Functional Examples Interop and Release Plans Questions.

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DMA 7000 – Solution Outline

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  1. Polycom Distributed Media Application™ DMA 7000Network Based Multipoint Call Management and Distribution Application

  2. DMA 7000 – Solution Outline • Market Drivers • Polycom’s Solution • Addressing challenges • Product Overview • Functional Examples • Interop and Release Plans • Questions

  3. Market Trends Positioning Value Proposition

  4. Polycom VC2 VC2 – Wave 1 includes CMA, CMA Desktop, RMX 1000 and now introducing DMA7000 … Next Generation Call Distribution

  5. Next Generation Call Distribution Solution DMA 7000 is a unique network based application for managing and distributing multipoint calls in a highly reliable and scalable method while maximizing port  utilization and lowering administration tasks. RELIABLE – No down time due to outages, failures or upgrades; Always available service SCALEABLE – Rack & Stack approach to network growth; Centralized Admin; Better usage of ports SIMPLE – Easier Management; Simplified Upgrades; Better experience for end users Analyst Pre-Brief | August 2008

  6. Polycom VC2 Ecosystem Conference Room Executive Personal Firewall Management SIP/H.323 GW DMA 7000 Recording and Streaming Bridging

  7. Addressing Market Challenges

  8. Large Enterprise Application ExampleAd-hoc Calling Distribution 80 80 80 40 40 40 0 0 0 20 Free Ports 8 Free Ports 30 Free Ports • Advantages • Intelligent routing = better resource utilization • Less impact in fault scenarios • Uneven usage less likely • Routing happens in real-time, not beforehand DMA 7000 Who has 10 Ports? Users dial meeting room # on DMA 7000 EX: 40 5240

  9. Application Example- Centralized User Administration • Advantages • Single place for user administration • Integration with corporate LDAP directories • Fully replicated databases • No duplicate user entries DMA 7000 • Administering • 3 separate systems • 3 separate user databases

  10. Hardware or Network Outages& Maintenance: Example Report

  11. Hardware or Network Outages& Maintenance: Sample Email • Advantages • Fully automated and instantaneous • No end-user disruptions • No complicated workarounds • Perform maintenance on your own terms & hours Analyst Pre-Brief | August 2008

  12. Product Overview

  13. DMA 7000 – Initial Release

  14. DMA 7000 – Initial Release

  15. DMA 7000 - Scalability, Reliability & Load Balancing • Zero downtime upgrades & changes in Media Servers • Add new media servers • Capacity upgrades • New software versions • Geographical Redundancy • Distributed Media Servers • Clustering • Rack & stack scalability • Automated discovery • Replicated data • No single point of failure • Load balancing • Maximize resource efficiency • Route around failures

  16. Functional Work Flow examples

  17. Example of Dashboard Active Conference and Resource Stats Media Server Status and Usage Graphical View of Capacity - Histogram for daily High Water mark System Info for Application Servers 17

  18. Centralized Management Media Server Management - Add new servers - Remove Servers - Capacity & version upgrades

  19. Audit Data • Search for the current conference • Drill into the specific call for Trouble Shooting and Analysis • Call Events is a history of the lifecycle, signaling and flow events that occurred to the call • Call Properties is a history of the changes of the call

  20. System Logs • Logs are zipped periodically (daily) and combined together • Easy download for offline analysis • Download and open one the of zip files • Logs can be rolled at any time

  21. Active Directory • Thousands of users already provisioned in the enterprise directory • Accounts for all employees(Users) with their own virtual conference rooms, based on their phone numbers.

  22. Interop Release Plan

  23. Interoperability - Hardware Tested Uses 2 redundant Dell PE1950 Hardware Servers Same hardware as CMA and ReadiVoice 4.X Video bridging using RMX2000 Media Servers Gatekeeper Interoperability Tested SE200, CMA, PathNav (and others to follow) VBP for video firewall traversal 5300S & 5300E MGC as a Gateway Video - ISDN-to-H.323 Audio PSTN to H.323 Endpoints – Check Release Notes for Polycom & Others 23

  24. Release Plan • Beta 1 Release Q3 2008 • FCS / Controlled Ramp Dec 2008 • GA Jan 2009

  25. Summary • Unique industry solution for reliable and large scale on-demand networks • Opportunity • Large On-Demand Networks • Desktop Video • Future Service Providers • Why DMA – ForIT or Video Ops Management • Reliability – Route around failures • Scalability - More efficient resource management • Efficiency - Lower operating costs via centralized administration, operations, and resource management • Increased End User Satisfaction

  26. Thank You

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