Leadership, Self, & Identity. The Self-Concept. Who am I? I am…. Self-Schemas. Athletic. Student. Friendly. Dutch. What is a group?.
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Who am I? I am…
1000 Americans asked whether they thought various celebrities were likely to go to heaven
EXCUSES – Car accidents celebrities were likely to go to heaven
I celebrities were likely to go to heaven
My organizationSelf-Concept: Measures
Interpersonal (personal identity)
Intergroup (social identity)
Giessner, van Knippenberg & Sleebos (2009) social pedagogy?
Study 1 social pedagogy?Manipulation
Results social pedagogy?
Personal identity social pedagogy?
Perceptions on interpersonal level
Perceptions on intergroup level
Leadership effectivenessSocial Identity and Leadership
Video of Obama social pedagogy?
How does Obama manage identities?