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AS Leisure Studies. Unit 2 – A People Business. Starter. Why is good customer service so important for a leisure organisation? Increased sales More customers Better public image An edge over the competition Happier and more efficient work force Satisfied customers

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as leisure studies

AS Leisure Studies

Unit 2 – A People Business

starter
Starter
  • Why is good customer service so important for a leisure organisation?
  • Increased sales
  • More customers
  • Better public image
  • An edge over the competition
  • Happier and more efficient work force
  • Satisfied customers
  • Customer loyalty and repeat business
objectives
Objectives
  • Customers provide the revenue required for an organisation to continue operating or, in the case of not for profit organisations, to justify its existence.
  • You need to understand a number of commercial benefits that customers provide for, and encourage in, a leisure organisation.
activity
Activity
  • There are seven key benefits of good customer service. These are:
  • Increased sales
  • More customers
  • Better public image
  • An edge over the competition
  • Happier and more efficient work force
  • Satisfied customers
  • Customer loyalty and repeat business
  • Using Collins Advanced Vocational Leisure and Recreation - Textbook - p316-329 produce research notes about each of the above
review
Review
  • Identify three things you have learned today
  • Identify questions you have
  • Identify 1 thing you already knew
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