Article 2 Review of: Building an E-Business from Enterprise Systems: By Michael J. Shaw

1. MIS 625/Summer 2003 � Team 5 1 Article #2 Review of:Building an E-Business from Enterprise Systems: By Michael J. Shaw Team 5: Karen Patten Vinay Patel Luay Al Nadi Allan Oski 8/4/2003

2. MIS 625/Summer 2003 � Team 5 2 What is E-Business? Zwass�s Definition Electronic Commerce (E-commerce) is sharing business information, maintaining business relationships, and conducting business transactions by means of telecommunications networks. Includes Relationships and transactions between firms. Processes supporting e-commerce within a firm. Quote: �e-commerce is about the buying and selling on the net; e-business is about what an organization has to look at to enable e-commerce on-line.� If e-commerce is the tip of the iceberg, than e-business is everything below the waterline. May not be visible, but probably can cause the most damage.� Source: Kalakota, Ravi. �10 Things You Must Know About E-Business.� EAI Journal, 2000. Page 24.

3. MIS 625/Summer 2003 � Team 5 3 Purpose/Motivation Describes the Framework for Building an e-business from the information system�s perspective � Execution is key! E-business = The Successful Integration of Traditional and Web-based Functionality Potential Conflicts between the Traditional and Web-based Channels Framework to build on existing enterprise systems while encompassing new e-business dimensions E-Commerce is regarded as merely a tactical use of the Internet -- exploiting new opportunities (channels) for marketing and sales E-Commerce is regarded as merely a tactical use of the Internet -- exploiting new opportunities (channels) for marketing and sales

4. MIS 625/Summer 2003 � Team 5 4 Components of E-Business

5. MIS 625/Summer 2003 � Team 5 5 From Traditional to Internet-Driven Began as EDI Computer-Computer Exchange of Documents The Internet and WWW have extended this dramatically Today inter-organizational and intra-organizational business processes are inseparable. Must understand business in the context of networks

6. MIS 625/Summer 2003 � Team 5 6 The Web as a New Channel The enterprise information system supports supply-chain processes and process coordination within and between enterprises. The infrastructure includes: global information network for supporting various electronic services electronic access to external data, and electronic connections to customers that support activities. SCN activities is the component technology We will likely see more highly modularized companies, with each unit specialized in its core competency but always prepared to link up with business partners and their enterprise system (Baldwin and Clark, 1997). Component Level(3) : Software and system, Process and application, Enterprise Use of modularity, Portability, Inter-operability, Plug-and-play functionality

7. MIS 625/Summer 2003 � Team 5 7 Why Are Companies Doing It? Trends Driving Change Speed to Market is Getting Shorter Enterprise Boundaries Are Disappearing for both Internal and External Expectations Related to Technology Have Changed - Customers Employees Managers Partners

8. MIS 625/Summer 2003 � Team 5 8 Why Are Companies Doing It? Global Networking Streamlining Business processes Sharing Information Agility to Responding to Market Changes Decision Making Capabilities Shifting Market Focus � New Channel Product Distribution Marketing Customer Interaction Market Driven First Mover Advantage Competition

9. MIS 625/Summer 2003 � Team 5 9 Why Are Companies Doing It? Moving Beyond Traditional Business Functions Selling & Supply-Chain Management Customer Relations Management Electronic Commerce Enterprise Resource Planning E-Procurement Business Intelligence Enterprise Applications

10. MIS 625/Summer 2003 � Team 5 10 Value/Contribution of Paper Components of e-Business Building from Enterprise Systems Key to Success is Coordination and Small Steps E-Business Fulfillment

11. MIS 625/Summer 2003 � Team 5 11 Components of e-Business Use of Web to Coordinate traditional and e-Business functions in SCM, Back-office functions, & CRM Success will be how well Knowledge, Infrastructure, and Change is Managed between the Components

12. MIS 625/Summer 2003 � Team 5 12 Enterprise Resource Planning ERP is the heart of e-Business it supports: eCommerce B2B Coordination Internal and External Processes Can Support both �Capacity-based� and �Sense and Respond� Strategies

13. MIS 625/Summer 2003 � Team 5 13 Coordination

14. MIS 625/Summer 2003 � Team 5 14 Fulfillment Web can add new ways to: Coordinate Workflow Manage Documents Enhance Workgroup

15. MIS 625/Summer 2003 � Team 5 15 Business Results/Effects

16. MIS 625/Summer 2003 � Team 5 16 Conclusions on Article E-Business Moving Forward - Eliminate Proprietary System Barriers Emergence of JIT and Focused Manufacturing Virtual Enterprises Growth Expanded Dimensions into CRM and B2B

17. MIS 625/Summer 2003 � Team 5 17 Conclusions on Article E-Business as Seen in the Future Integration with: B2B Transactions Channel partners Supply-Chain Processes CRM More Open, Flexible, Modular, and Interoperability between Systems, App�s, and the Management of e-Business Functions

18. MIS 625/Summer 2003 � Team 5 18 References Kalakota, Ravi, �10 Things to Know About e-Business,� EAI Journal, January 2000, pp. 24-26. Kalakota, Ravi, and Marcia Robinson, e-Business: Roadmap for Success 2.0, Addison-Westley, Reading MA, 2001. Riyad Eid, Myfanwy Trueman and Abdel Moneim Ahmed �A cross-industry review of B2B critical success factors� 1997 Roberts, Mary Lou, Internet Marketing: Integrating Online and Offline Strategies, McGraw-Hill Irwin, Boston MA, 2003. Shaw, Michael. "Building an E-Business from Enterprise Systems." Information Systems Frontiers. 2000. Pages 7-17.