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Using Social Media For Job Hunting

The technological evolution of the internet, specifically social media, has taken over the traditional approach on how to find a job. The approach - completing a resume and a cover letter, finding jobs on classified ads and submitting resumes at corporate offices - is now a thing of the past. Through social network sites, you can easily find a job right at the comfort of your own home.<br><br>Many employers and recruitment professionals have used these sites to post job offers and vacancies. At the same time, these large networking sites are also venues where you can build your professional contacts and image. To use social media to your advantage as a professional, here are some useful tips.

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Using Social Media For Job Hunting

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  1. FINDING A JOB USING SOCIAL MEDIA USING SOCIAL MEDIA FOR JOB HUNTING https://goo.gl/pbNSWp 1. FINDING A JOB USING SOCIAL MEDIA The technological evolution of the internet, specifically social media, has taken over the traditional approach on how to find a job. The approach - completing a resume and a cover letter, finding jobs on classified ads and submitting resumes at corporate offices - is now a thing of the past. Through social network sites, you can easily find a job right at the comfort of your own home. Many employers and recruitment professionals have used these sites to post job offers and vacancies. At the same time, these large networking sites are also venues where you can build your professional contacts and image. To use social media to your advantage as a professional, here are some useful tips: Establish A Connection. With thousands of competitors seeking jobs, the best way to secure an interview is through referrals. The first step on how to find a job is by expanding your professional contacts. Use a focused approach by identifying the top five companies you would like to work for as well as the people they've already employed. Use search engines, corporate groups and pages to find people working for these companies. Breaking down the barriers is made easier with social network sites, to a point where you can send a message to someone you don't even know. Once you've found a contact, tailor a message that states your identity and interest. One you've established a friendly exchange with the employee, you can ask more about the company as well as their job openings. Once your contact agrees to refer you, you're one step closer to getting that job. Page 1

  2. FINDING A JOB USING SOCIAL MEDIA Build A Professional Image Online. Attraction-based marketing through social network sites is becoming a popular way of building a professional image. This requires a bit of hard work on your part, since this approach requires you to launch a blog. A blog that showcases your skills as well as your knowledge in a particular industry increases your chances of catching the attention of online recruiters. This project requires you to be committed since it involves regular content updates. Rest assured, an effective professional blog is one of the best ways on how to find a job - without actually applying for one. Be Visible. A popular site for professionals, LinkedIn, is the best place for recruiters when sourcing candidates. Having your own account in LinkedIn is just like uploading your resume online for all possible employers to see. To make sure that your account is more visible than others, include keywords which are related to your field of expertise. A recommendation from a former supervisor or colleague will also verify your qualifications. You can also connect with employers through other social media sites like Twitter or Facebook. Make sure to complete your profile first, including a short bio, an avatar and a link where they can read more information about you. Keep all information as professional as possible and post regular updates about your industry experience. Learning how to find a job using social media is not that difficult, especially if you know how to use technology to your advantage. Page 2

  3. FINDING A JOB USING SOCIAL MEDIA MAKE MONEY BY SELLING THIS EBOOK FOR ANY PRICE YOU WANT OR BUILD SUBSCRIBERS LIST BY GIVING AWAY THIS EBOOK FOR FREE 2. SEARCHING FOR JOBS ON FACEBOOK There are many ways to use Facebook in a professional capacity. You can look for jobs, promote yourself, or just use it to network. Any professional networking techniques you use can be implemented on Facebook. If you are job searching, Facebook can help you. Posting status updates and messages about how your job search is going is one way, or you can ask if anybody knows of any opportunities available. You could say something like, "no luck in getting hired today. If anyone knows of an opening for a graphic designer in Trenton, shoot me a message." This lets all the people you're connected to on Facebook know what you are doing and that, if they have any information, you are asking for help. You may wonder how you can use Facebook to promote your business. One thing to take into consideration is that you don't want to come onto strong when promoting yourself. Posting a status that promotes your business is certainly fine, but if you do it too often or aggressively, you may end up losing friends and connections. You can always set up a fan page on Facebook. This differs from a regular profile because people don't add you as a friend, they like your page instead. It certainly similar to a regular profile page, but you can be a bit more pushy on a fan page because people are expecting your business to be promoted on that page. Page 3

  4. FINDING A JOB USING SOCIAL MEDIA You can find employees on Facebook by posting status messages saying they you are hiring. Scanning other people's statuses for indications that they are looking for work is another way to do this. You can use Facebook to find clients. If one of your friends post something that relates to a service or product your business provides, don't be afraid to send him a message detailing your services. For instance, if someone says they need their home redecorated and you are an interior designer, send them a message saying you would be happy to assist them. FOR A VERY LIMITED TIME ONLY, GET A 7-DAY TRIAL TO PREMIUM MEMBERSHIP FOR JUST $1! CLICK HERE TO JOIN NOW --------------------------------------------------------------------------------------------------------- 3. FIND JOBS ON TWITTER Find Jobs on Twitter. That sounds easy, doesn't it? The first thing you should know is that you can't find jobs on Twitter. That's discouraging isn't it? But, Twitter can help land you a job. But let's not start with finding jobs on Twitter. Let's start with Facebook and LinkedIn - and see how they'll help you on Twitter. Hmm. . . There's really three ways to find a job. 1.Make a contact at a company you want to work for and hope he/she hires you. 2.Fill out an application when you see the "Now Hiring" ad or sign. 3.Become an expert in your field and have them come to you. Page 4

  5. FINDING A JOB USING SOCIAL MEDIA We'll concentrate on the first one and the third one. The first one requires you to know what company you'd like to work for. That's where we start. If you do know what company you want to work for, search Facebook and LinkedIn for that company. Write down the names of the people you find, click on their profile and see what you can learn before you "friend" them. Then search the internet for the company and find ALL the people you can find that work for that company. Write them down and take notes on their positions, ideas, websites, etc. . . Then go to Twitter. Search for those people on Twitter and "follow" them all. They all won't be on Twitter - but follow the ones you can find. Then search Twitter and follow anyone talking about that company. That's the first step. Now you have an audience of people who know about, work for, or like the company you want to work for. So start responding, ask questions, talk about your experience a little - but basically make friends. Then start "friending" people on LinkedIn and Facebook and start the conversations about "hey, I've always wanted to work there - who would I talk to." That's the first way. The second way starts the same as the first - except instead of searching for people that work for the company you want to work for - search for people talking about your niche. Build a Twitter audience of people whose companies do what you do, of people whose hobbies are your niche, of people who have an interest in what you do. Then become the expert. By that I mean write articles on EzineArticles and have notifications sent directly to your Twitter account. Talk about the articles you write. Give away good information, great information in fact. Show people that you are the expert and watch the employers come looking for you. This way doesn't happen as quickly - but you'll likely get paid a lot more when they come looking for you. 4. HOW TO FIND A JOB ON LINKEDIN FAST Job hunting on LinkedIn is a much more participatory activity than using job boards, where connecting, networking and sharing are the keys to success. But that does not mean there aren't job listings like the boards you've come to know and love because there are. Jobs are not far away as soon as you log into LinkedIn. In fact, When you go to Home > LinkedIn Home you will see Jobs You May be Interested in along the right hand side, which LinkedIn has displayed based on keywords in your profile. Page 5

  6. FINDING A JOB USING SOCIAL MEDIA Click on the title of the job and you will be taken to a page with: The full job description; The name of the person posting it with a link to their profile; Names of your first connections who can introduce you to that person; Who in your network works at that company; Links to similar jobs; And an Apply Now button. Click the apply button and you will find a form where you can enter a cover letter and attach a resume. When you hit Submit all your information including your LinkedIn profile is forwarded to the hiring manager in an instant. That's another reason why you need to get your profile to 100% completion - it will help you make a great first impression (and you never get a second chance to make a great first impression!) Searching Paid Job Listings After you look at the jobs LinkedIn has served you on a silver platter, you can then click on Jobs on the top menu bar and be taken to the Jobs Home page. That's where you can type in a keyword just like you would on other job boards and pull up jobs in your field of expertise and in the location you desire. If you want to refine your search, click on the Advanced Search tab over on the right. There you can select criteria including industry, job title, company name, department type, location, and when the job was posted. Premium members can also sort by salary ranges. Fill in your criteria, click on Search, and you will see your matches. In that sense, LinkedIn can function like a job board. But the great thing is the feature I mentioned where you can see all the people in your network who can connect you to the person posting the job. For example, if I type in "social media" in the keyword section and pick my location which is Tampa, I get lots of jobs to choose from. So I pick out Sr. Marketing Manger at a local tech company and click on it. I see the job descriptions, and in this case, 25 people in my network who know the person posting the job. So I can click through and see who might be able to make an Page 6

  7. FINDING A JOB USING SOCIAL MEDIA introduction for me, thus turning a cold call or a random resume into a warm call. I can reach out to any of my connections and ask for an introduction. Also on the job listing page are the names of people in my network who work at the company. I can reach out to them and tell them I saw a job announced at their company and try to get information on the job which I can use to better position myself to get the interview. You can gain valuable information by cross referencing the job with the firm's Company page on LinkedIn. When see you a job that appeals to you on LinkedIn (or another board for that matter) search for that company by going to Companies in the top tool bar. On the Companies Home page type in the name of the company in the keyword search box. Then when the company page is displayed, you will see all your connections who work there. Find one who might be able to share with you the "secret" job requirements. Get the inside story on why the job is open and what they are really looking for in terms of skills. You can also view profiles of people who work at the company to get a sense of what kind of skills and background the company values. So, you can do your job searches on the Jobs home page and find connections at that company on the Company page. You can save ten job searches in the Jobs section. Go back and look at your saved searches every day as you never know when something new will appear. When you see a job that you want to apply for, click on the Apply Button and you'll be taken to a form where you can enter a cover letter and attach your resume. In some cases you will be directed to the company's applicant tracking system. Just follow the instructions and apply. Searching For Jobs In The Companies Section The company pages will be a great boon to your job search. If you are targeting a certain company, a great strategy is to view their page. Go to the top toolbar, click on Companies > Search Companies to get to the Companies Home Page. Type in your target company in the search box and visit their page. There you will get all the updates on the company, whose been hired, whose been Page 7

  8. FINDING A JOB USING SOCIAL MEDIA promoted, etc., as well as news about the company you can use to your advantage in interviews. You can see who in your network works at the company, and you can also see which college classmates of yours work there - valuable information for requesting an informational interview. There are also job postings. If you click on the Careers tab on a company page (most have them but some won't), you will see all their paid job listings. Staying with Apple as my example, when I click on Careers on their company page I see 45 job listings. If I click on any job headline I will see a full job description and a button I can click on to apply for a job. On the job description page, it also shows me my first level connections at the company. Here's a really creative way to find a job by leveraging the information on the Company Page. As I mentioned, each page tells you whose been hired recently. If you see someone who has taken a job you'd like at the company you're interested in, click on their name and visit their profile to see what company they recently left. What you have found is a company with a position to fill with someone who has the skills you possess. Maybe they won't be replacing them, but you never know until you approach them and let them know you are ready to step into the role of the departed employee. Looking For Jobs In Groups Another place to look for job postings is within LinkedIn Groups. Every group has a jobs tab where every member can post a job, and I strongly urge you to take a look at that. Up until this point you've been looking at paid listings. As a group manager, I know that not every organization wants to shell out the cash for a paid job listing so they save money by posting in groups. In my Tampa Bay Marketing Professionals group I get lots of these postings every day. So they are there... under the radar. Which may be good for you as a job seeker since fewer people see them than the paid job listings. Go to any group you've joined in a field you are interested in, click on the Jobs tab, and you will be on the Group's Job page. LinkedIn heavily promotes the paid job listings (they are a public company now with pressure to make money) so they have downplayed the free posts and you will initially only see the paid listings. But the free ones posted by group members are there to the Page 8

  9. FINDING A JOB USING SOCIAL MEDIA left of the paid listings under Job discussions. Click on that hyperlink and you will see many open jobs. For example, in my Tampa group now there are 11 posts, including one from a recruiter I know who has listed a multitude of jobs he has open. So, don't overlook this feature; you might even make it a point to join groups in your field so you can get access to their job boards. Join 50 groups in your field and that gives you fifty job boards to explore. The difference in finding a job in the Groups job area is that you don't have the lists of people in your network displayed who work at that company like you get when you click on a paid listing. But it's so easy to do research on LinkedIn with Company pages and the Advanced People search it should not be a problem for you to find connections at any company. THERE IS NO CONTRACT; YOU MAY CANCEL ANYTIME WITH EASY ONE CLICK CANCELLATION. TEST DRIVE AND START MAKING TUTORING/ TEACHING ONLINE FOR ONLY $1! CLICK HERE TO FREE JOIN NOW Page 9


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