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Determining the Audience. In Writing, an Audience is…. An audience is a group of readers who reads a particular piece of writing. As a writer, you should anticipate the needs or expectations of your audience in order to convey information or argue for a particular claim.

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in writing an audience is
In Writing, an Audience is…
  • An audience is a group of readers who reads a particular piece of writing.
  • As a writer, you should anticipate the needs or expectations of your audience in order to convey information or argue for a particular claim.
  • Your audience might be your instructor, classmates, the president of an organization, the staff of a management company or any other number of possibilities.
  • You MUST know your audience before you start writing.
determining the type of audience
Determining the Type of Audience
  • Who they are (age, sex, education, economic status, political/social/religious beliefs)
  • What Level of Information they have about the subject (novice, general reader, specialist or expert)
  • The Context in which they will be reading a piece of writing (in a newspaper, textbook, popular magazine, specialized journal, on the Internet, and so forth)
analyzing an audience
Analyzing an Audience
  • You MUST investigate exactly who will read what you are going to write.
    • This will help you know what format, style, vocabulary and/ or level or information is expected.
academic audiences
Academic Audiences
  • When writing an essay for a class…
  • The most important reader is probably the instructor, even if a grader will look at the paper first.
  • Ask yourself what you know about your teacher and his or her approach to the discipline.
    • Do you know if this teacher always expects papers to be carefully argued?
    • Has this teacher emphasized the importance of summarizing cases accurately before referring to them?
nonacademic audiences
Nonacademic Audiences
  • Nonacademic audiences read your writing for reasons other than to grade you.
  • Consider the following:
    • Determine who the audience is.
    • Think about what is an appropriate format to use.
    • Consider what is and is not an appropriate topic for your audience.
    • Determine how your topic will fit the format.