Why Are SMBs Building Apps? Customer Service & ROI Small Businesses are Racing to Adopt Mobile Apps for a Simple Reason to Help Improve Their Business.
Mobile App Use By Small Businesses • To understand the extent and impact of mobile app use by small businesses, Clutch surveyed 355 US small business owners and managers. • We found that while less than half of small businesses have built a mobile app, SMBs are moving rapidly toward making mobile apps commonplace as business tools and assets.
Social Integration & Mobile Payment Becoming Clear Favourites Among App Features for SMBs
Our Takeaways and Recommendations • After surveying 355 SMB owners and managers, analyzing the data, and interviewing app development experts, we offer key takeaways regarding small businesses’ use of mobile apps. • We provide a list of recommendations for SMBs to help optimize their strategies and investments in the mobile app space.
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