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Using Your Knowledge Zillow.com Page 323 Question #3

Using Your Knowledge Zillow.com Page 323 Question #3. Team B Idalia Fabregas Annette Immella Sergio Martins Huascar Teran. ZILLOW.COM . Idalia Fabregas. ZILLOW.COM. Do you think this site violates anyone’s privacy? Why or Why Not?.

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Using Your Knowledge Zillow.com Page 323 Question #3

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  1. Using Your KnowledgeZillow.comPage 323Question #3 Team B Idalia Fabregas Annette Immella Sergio Martins Huascar Teran

  2. ZILLOW.COM

  3. Idalia Fabregas

  4. ZILLOW.COM

  5. Do you think this site violates anyone’s privacy? Why or Why Not? The site http://zillow.com does not violate anyone’s privacy because what someone lists or pays for their home is public knowledge which can be obtained from city hall upon request; or even from a realtor or mortgage company at any time.Sharing the price of a house helps a homebuyer understand the worth and enables them to make informed decisions.

  6. Annette Immella

  7. ZILLOW.COM

  8. Find and describe features that demonstrate that Zillow.com is a Web 2.0 company • What is a Web 2.0 Company? • Features that demonstrate Zillow.com is a Web 2.0 company are as follows: • Frequent releases of perpetual betas • Viral Marketing • Value increases with use and user • Mashups

  9. Explain why this site might be considered a threat by traditional real estate companies. • An Education Consumer • Alternative to Real Estate Agents • Honesty

  10. Huascar Tehran

  11. ZILLOW.COM

  12. How might real estate agents use Zillow.com to market their services? Real estate agents can really use the Zillow site to their advantage. • #1 Advantage is to post their listings on the site • Accessiblitiy with Local Real Estate Data • Zillow Offers an “Accuracy Chart”

  13. Sergio Martins

  14. ZILLOW.COM

  15. How might real estate brokers (those who own agencies) use Zillow.com to their advantage? • Many agencies have and are gaining an enormous advantage by using zillow.com which allows them to advertise and have links to their agencies website for every listing. • Zillow.com brings free traffic to a broker’s website.(advertising being zillow’s only form of profit) • Agencies use zillow.com as an avenue to maximize their profit by advertising on such a site and having millions of people visit their sites on a daily basis. • Individuals who use zillow.com as primary source of information will find many of the agencies advertised as trusted sources. • Zillow.com also allows viewers to see what the real estate market may be like in any given city, comparison in prices from city to city, key factors of each city making it attractive for consumers and for many agencies to advertise. • Concluding these factors, they all contribute to the vital aspects of any real estate agency; more committed buyers. Ultimately saving valuable time.

  16. Statistics of zillow.com • Zillow.com currently has a daily traffic flow of 90,000 people and its traffic is growing at least %70 every year. • Zillow.com is as well the number 1 most affluent real estate site, $90,000 household income, number 2 of any major website (WSJ.com #1). • Such statistics are undoubtedly attractive to any broker (real estate agencies). What broker would not feed his or her listings to a website with such a high volume of traffic? • 85% of these individuals own a home. • 2/3 in the market to buy and 1/3 are not. • 25% of the traffic uses zillow.com as “primary shopping site”. • 75% consumers and 25% are real estate pros. In essence many first time home buyers use this website as guidance.

  17. ANY QUESTIONS?

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