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Unlocking the Power of Blogs: A Gateway to Information and Interaction

Explore the significance of blogs in shaping opinions, encouraging engagement, and disseminating information. Understand the impact of blog content and design on audience engagement and participation.

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Unlocking the Power of Blogs: A Gateway to Information and Interaction

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  1. Successful Blogging

  2. Blog (Wikipedia) • A blog (a contraction of the term "weblog")[1] is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.

  3. What does a blog do? • Filter/collect links • Provide Context/Points of View • Teach Media Literacy • Encourage Participation • Link to primary/relevant material

  4. HabermasStructural Transformation of the Public Sphere Reading public Privacy Family Property Diaries/journals Decision-Making Democracy Coffee houses Salons Editorials Press/publicity

  5. Habermas Invasion of public into private life No opportunities for reflection Non-participatory “authorized” news False “public opinion” Totalitarian Non-critical

  6. Design • Contrast • Blogger Styles • Repetition • Themes, goals, audience, catchphrases • Alignment • Hierarchies, justification • Proximity • Repetition, juxtapositions, clashes

  7. Anatomy of a Blog Post • What am I writing about? • Why should you care about it? (relevance) • How do I feel/what do I think about it? • How do you feel/what do you think/what should you do about it? • Where else can you go to learn more about this?

  8. Class Activity • Spread out and Pair up with one other person. • Go to http://technorati.com/pop/blogs/ • Choose a blog from the top 50. • Answer the following questions (at least 1 paragraph each): • What is the purpose and audience of this blog? • How would you describe the writing style of the posts? • What is the blogger doing (if anything) to encourage participation? • How does the site’s design reflect the purpose or personality of the blogger? • What can we learn about blogging from this example?

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