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Enhancing Sales Performance: Insights from Top Sales Professionals

Join Joey Perricone, Kyle Robertson, Melissa Marchand, and Zack Madely as they discuss the significance of effective sales strategies in the retail industry. This session explores three leading sources: Green Diamond, Canadian Tire, and Sears, focusing on the vital role of a salesperson in driving sales success. Learn about interview techniques, performance ratings, and conclusions drawn from their extensive experience in managing showrooms featuring a diverse model selection. Empower your sales approach with these invaluable insights!

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Enhancing Sales Performance: Insights from Top Sales Professionals

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Presentation Transcript

  1. Professional Sales

    Joey Perricone, Kyle Robertson, Melissa Marchand, Zack Madely
  2. Agenda Three Sources: Green Diamond Canadian Tire Sears Importance of a Salesperson Interview Ratings/Conclusion
  3. Had a large variety of models on the show room floor Had time to browse but had to Seek out a Sales Representative Assumed the ‘Analytical’ Social Style Was highly knowledgeable in the field Asked probing questions reducing uncertainty Talked about products not on the showroom floor Provided a business card for future contact
  4. Location of product was detrimental to service from a sales person Had to ask for help from sales representative Assumed the ‘Analytical’ Social Style Asked probing questions to reduce uncertainty Was honest when answering questions Referred us to their website for further browsing
  5. Had to seek out help of a salesperson Limited display of the product due to seasonal demands Had to ask salesperson questions to receive any helpful information Talked poorly about competitors’ products not sold in this store Salesperson was the‘Driver’ Social Style Given a pamphlet with more information about different models they sell at Sears
  6. Assumed Social Style of a ‘Driver’ View products by industry or name Variety of series’ of residential lawn tractors Shows picture of product, prices, and miscellaneous information Confusing to find proper FAQ information Can be a frustrating process for this social style
  7. Importance of a Salesperson Highly beneficial especially to those with little product knowledge Help to significantly reduce uncertainty/ builds a personal relationship Able to Answer questions that do not have a definitive answer on online sources Immediate response times to questions Able to offer advice on additional products (Attachments, Accessories etc.)
  8. Interview with Salesperson Joan from Central Home Supplies Works in Seasonal Department Had an ‘Amiable’ Social Style Salary-based pay Selling philosophy changes all the time Enjoys helping people, gets frustrated with incompetency
  9. Ratings
  10. Questions? Thank you for your time!!
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