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Town/Gown Relations

Town/Gown Relations

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Town/Gown Relations

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  1. Town/Gown Relations Josh Kinchen, Lavon Davis & Summer Parisi University of North Carolina Wilmington

  2. Issue at Hand • Sestercentinnial Celebration • Students and Alumni • Town/Gown Relations Strained • Exploring Options to address issue

  3. Players • University • Dean of Students • Director of Residence Life • Community • Mayor’s Office

  4. Precedent • Town/Gown Relations historically stranded • Pinsker (1996) • Partnerships have been either non-existent or unconstructive • Martin, Smith & Phillips (1998)

  5. Ideas from other universities • Community Standards Committee • Dean of Students office • Partnerships between university and community • Regular Meetings • Policies for student behavior outside campus • Asst. to Chancellor for Community Partnerships • Cultivating partnerships for grants & sponsorships

  6. Innovation Ideas • Using Social Media for Crisis Communication • University Relations • Monitoring for potential situations • Policy for official statements • 1-3 comments about situation: monitor • 3-5 comments about situation: report to supervisor • 5 or more: generate official statement

  7. Bringing them to us • Arts & Programs office • Performances and lectures offered to campus and community members for low-rate • Programming offered to town provides a positive impression of all campus • Bruning, McGrew, & Cooper 2006

  8. Final Recommendations • Implement Community Standards Committee • Implement Crisis Communication plan, utilizing Social Media, for University Relations • Review Arts & Programs offering • Result of any partnership must be the establishment of professional boundaries authentic collaboration (Stevenson, 1998)

  9. References • Bruning, S. D., McGrew, S., & Cooper, M. (2006). Town-gown relationships: Exploring university-community engagement from the perspective of community members . Public Relations Review, 32, 125-130. • Martin, L. L., Smith, H., & Phillips, W. (1998). Bridging 'town & gown' through innovative university-community partnerships. The Innovation Journal: The Public Sector Innovation Journal, 10(2), 1-16. • Pinsker, S. (1996). Could town-gown relations take a costly turn? Academic Questions, Spring 1996. • Stevenson, J.M. (1998). Bridging academies and economies for the future: Leadership and partnership for ‘Town and Gown’ communities. Education, 119(1).