slide1 n.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
Finding and Supporting Your Open Leaders PowerPoint Presentation
Download Presentation
Finding and Supporting Your Open Leaders

Loading in 2 Seconds...

play fullscreen
1 / 28

Finding and Supporting Your Open Leaders - PowerPoint PPT Presentation


  • 248 Views
  • Uploaded on

Webinar conducted by Charlene Li on Friday, May 14, 2010. Third of four Webinars on the ideas in the book, "Open Leadership". More info at open-leadership.com

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

Finding and Supporting Your Open Leaders


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
    Presentation Transcript
    slide1

    1

    Finding and Supporting

    Open Leaders

    Charlene Li

    Altimeter Group

    May 14, 2010

    #openleader

    slide2

    2

    Open Leadership

    Having the confidence

    and humility to give up

    the need to be in control,

    while inspiring

    commitment from people

    to accomplish goals

    How to give up control,

    and be in command

    © 2010 Altimeter Group

    slide3

    3

    Think of your favorite leader

    Why did you follow that person?

    © 2010 Altimeter Group

    slide4

    4

    The Optimistic Leader

     Believes that most people want to do their best

    want to be responsible, trustworthy, and honest.

    • Pessimists believe that most people cannot be trusted

    because they are looking for an advantage.

     Two characteristics of optimistic leaders.

    • Curiosity – driven by a deep quest to learn constantly

    and see social technologies as a way to do this.

    - E.g. Dell and Starbucks

    • Humility – able to admit when you need help or have

    made a mistake.

    - E.g. Kodak

    © 2010 Altimeter Group

    slide5

    5

    The Collaborative Leader

     Believes that more heads are better than one.

    ―It is very arrogant to think you can make better

    decisions than the thousands of people below you.‖

    - Cris Conde, SunGard CEO

     Recognizes and rewards collaboration.

    • As opposed to individual accomplishments.

     Cisco shifted from command-and-control

    individualistic approaches to collaboration over

    seven years.

    • Accelerated in last two years thanks to social and

    collaboration technologies.

    © 2010 Altimeter Group

    slide6

    6

    Find and develop your open leaders

    Cautious

    Tester

    Realist

    Optimist

    Collaborative

    Worried

    Skeptic

    Transparent

    Evangelist

    Independent

    Pessimist

    Optimist

    © 2010 Altimeter Group

    slide7

    7

    Convincing the curmudgeon

    It’s a fad and

    waste of time.

    What’s the

    ROI?

    It’s too risky.

    Who can best work with

    a Worried Skeptic?

    © 2010 Altimeter Group

    examples of realist optimists

    Examples of Realist Optimists

    Lionel Menchaca

    Dell

    Lovisa Williams

    US Dept. of State

    Ed Terpening

    Wells Fargo

    © 2010 Altimeter Group

    slide9

    9

    Supporting your archetypes

     Realist Optimists  Cautious Tester and Worried

    Skeptics

    • Help them understand the value of being open.

    • Keep Transparent Evangelists nearby to learn how to

    work with Pessimists.

     Transparent Evangelists take on outward facing

    functions and responsibilities to open up the

    organization.

    © 2010 Altimeter Group

    slide10

    10

    Best Buy’s First Social Media Experts

    Steve Bendt &

    Gary Koelling

    © 2010 Altimeter Group

    slide11

    11

    They harnessed Best Buy’s biggest asset

    The Blue Shirts

    © 2010 Altimeter Group

    blueshirtnation com supported best buy s front

    BlueShirtNation.com supported Best Buy’s

    front line employees

    © 2010 Altimeter Group

    slide13

    13

    Steve & Gary had an executive sponsor

    Barry Judge

    CMO of Best Buy

    © 2010 Altimeter Group

    slide14

    14

    They kept telling him one thing…

    ―Barry, you gotta get a blog!‖

    © 2010 Altimeter Group

    slide15

    15

    Barry’s first post

    ―I was so relieved when it was over—it was just

    two sentences to get started.‖

    © 2010 Altimeter Group

    slide16

    16

    The Premier Black Fiasco

    6.8 million

    emails sent

    instead of

    1,000 test

    © 2010 Altimeter Group

    slide17

    17

    Barry’s response

    ―…we screwed up the execution which makes

    me feel sick about the customer trust that we

    have impacted.‖

    © 2010 Altimeter Group

    slide18

    18

    Openness became a strategy

    Open market testing of new logo

    © 2010 Altimeter Group

    slide19

    19

    +2,200 Best Buy employees provide

    support on Twitter

    © 2010 Altimeter Group

    slide20

    20

    Skills and behaviors of open leaders

     Being authentic

     Mastering transparency

     Developing and encouraging open leadership

    © 2010 Altimeter Group

    slide21

    21

    Being authentic

     I seek out and listen to different points of view.

     I make myself available to people at all levels of

    the organization.

     I use social technologies effectively to

    communicate.

     I actively manage how I am authentic.

    © 2010 Altimeter Group

    slide22

    22

    Mastering transparency

     I take the time to explain how decisions are being

    made.

     I reach out to customers frequently via social

    technologies, wherever they may be.

     I encourage people to share information.

     I update people regularly using social

    technologies.

     I publicly admit when I am wrong.

    © 2010 Altimeter Group

    slide23

    23

    Develop and encourage open leadership

     I identify and actively nurture potential open

    leaders at all levels of the organization.

     I train and encourage people to use open

    leadership skills.

     I encourage the use of social technologies

    throughout the organization.

     I create a support network for open leaders.

     I ask "What did I/we learn" when things fail.

    © 2010 Altimeter Group

    prepare for new workflows

    Prepare for new workflows

    Social technologies will disrupt

    traditional organization structures

    © 2010 Altimeter Group

    slide25

    25

    Social media triage

    Take reasonable

    action to fix issue

    and let customer

    know action taken

    Positive

    Negative

    Yes

    Yes

    No

    Does customer

    need/deserve more

    info?

    Assess the

    message

    Do you want

    to respond?

    Evaluate the

    purpose

    Yes

    Yes

    No

    No

    Unhappy

    Customer?

    Are the facts

    correct?

    Gently correct the

    facts

    Response

    No

    No

    Yes

    Yes

    No

    Can you add

    value?

    Are the facts

    correct?

    Dedicated

    Complainer?

    No

    Yes

    Is the

    problem

    being fixed?

    Explain what is being

    done to correct the

    issue.

    Yes

    Respond in

    kind & share

    Thank the

    person

    Comedian

    Want-to-Be?

    No

    Yes

    Let post stand and

    monitor.

    © 2010 Altimeter Group

    slide26

    26

    The New Rules of Open Leadership

    1. Respect that your customers

    and employees have power

    2. Share constantly to build trust.

    3. Nurture curiosity and humility.

    4. Hold openness accountable.

    5. Forgive failure.

    © 2010 Altimeter Group

    slide27

    27

    Action Plan

     Conduct the open leadership assessment and

    determine your archetype.

    • Do a 360 degree evaluation to keep yourself honest.

    • Create a plan to support all archetypes in your org.

     Conduct a skills and behavior inventory.

    • What skills and behaviors do you have to support open

    leadership?

    • For the ones you are missing, how will you develop or

    compensate for them?

    © 2010 Altimeter Group

    slide28

    28

    28

    Thank you

    Charlene Li

    charlene@altimetergroup.com

    charleneli.com/blog

    Twitter: charleneli

    For slides, send an email to

    slides@altimetergroup.com

    For more information & to buy the book

    visit open-leadership.com

    © 2010 Altimeter Group