Downtown Radio / Cool FM Media Pack
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Downtown Radio / Cool FM Media Pack. Transmission Area Population: 1,455,000 adults. All Radio Provincewide : Weekly Reach. BBC. Commercial. Source: Rajar 2013 Q3 Downtown Radio TSA.

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Downtown radio cool fm media pack

Transmission Area

Population: 1,455,000 adults


Downtown radio cool fm media pack

All Radio Provincewide:

Weekly Reach

BBC

Commercial

Source: Rajar2013 Q3 Downtown Radio TSA.

*Stations marked with an asterisk do not cover the whole of this Total Survey Area. **Based on 12 month data on individual TSA’s


Downtown radio cool fm media pack

Commercial Radio Provincewide

Weekly Reach

National

Local

Source: Rajar2013 Q3 Downtown Radio TSA.

*Stations marked with an asterisk do not cover the whole of this Total Survey Area. **Based on 12 month data on individual TSA’s


Downtown radio cool fm media pack

Commercial Radio Provincewide: Share of Hours

57%

Source: Rajar 2013 Q3 Downtown Radio TSA.

*Stations marked with an asterisk do not cover the whole of this Total Survey Area.

**Hours Based on 12 month data on individual TSA’s

Total Hours Listened


Downtown radio cool fm media pack

Downtown Radio

1 and 4 week reach %

38

35

32

33

38

30

27

28

27

23

RAJAR 2013 Q3 Downtown Radio TSA

Total Downtown consists of Downtown Radio and 97.4 Cool FM


Downtown radio cool fm media pack

Source: RAJAR 2013 Q3 Downtown Radio TSA


Downtown radio cool fm media pack

Transmission Area

Population: 1,001,000 adults – 69% of total area


Downtown radio cool fm media pack

Local Commercial Radio Cool FM Area Market Share of Hours

56%

Based on

Total Hours

Listened

Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA. Stations marked with an asterisk do not cover the whole of this Total Survey Area **12 Month stations, individual TSA


Downtown radio cool fm media pack

Cool FM TSA

Weekly Reach

National

Local

BBC

Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA.

Stations marked with an asterisk do not cover the whole of this Total Survey Area **12 Month stations, individual TSA


Downtown radio cool fm media pack

Cool FM

1 and 4 week reach %

83

85

70

59

57

62

55

52

51

17

Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA


Downtown radio cool fm media pack

Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA


Downtown radio cool fm media pack

Downtown & Cool FM Combined

1 and 4 week reach %

72

73

72

63

60

62

60

58

57

37

RAJAR 2013 Q3 Downtown Radio TSA

Total Downtown consists of Downtown Radio and 97.4 Cool FM


Downtown radio cool fm media pack

Downtown & Cool FM Combined

Weekly Reach

RAJAR 2013 Q3 Downtown Radio TSA

*Total Downtown (Bauer Northern Ireland) consists of Downtown Radio and 97.4 Cool FM