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Volunteers: How to attract them & How to keep them. 3rd Annual Regional Events Conference 2011 Presented by Volunteering North Queensland Events Queensland Gold Coast The Drover’s Camp Camooweal. Volunteers: How to attract them & How to keep them The Nature of Volunteering

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Volunteers: How to attract them & How to keep them

3rd Annual Regional

Events Conference 2011

Presented by

Volunteering North Queensland

Events Queensland Gold Coast

The Drover’s Camp Camooweal


Volunteers: How to attract them & How to keep them

  • The Nature of Volunteering
  • Creative Recruitment
  • Tools of the Trade
  • Top Ten Tips
  • Q & A

Volunteering North Queensland

who is volunteering north qld
Who is Volunteering North Qld

Volunteering North Queensland is funded by the Australian government to provide a volunteer linking, training and community support service for communities in the North Queensland region.

Volunteering North Queensland

what is volunteering
What is Volunteering

Volunteering Australia defines formal volunteering as an activity that takes place in not-for-profit program or projects and is undertaken:

  • To be of benefit to the community and the volunteer
  • Of the volunteers own free will and without coercion
  • For no financial payment
  • In designated volunteer positions only

Volunteering North Queensland

how many people volunteer
How many People Volunteer?
  • In 2009/10, 5.4 million Australians over 18 volunteered (representing 34% of the population)
  • Queensland & the ACT have the highest volunteer participation rate of 38%
  • Volunteers are worth over $45 billion year to the Australian economy
  • Approximately 713 million hours of voluntary work is carried out by Australian’s each year
  • 36% of women volunteer & 32% of men volunteer
  • Volunteering is more common amongst those living in parts of the state outside the capital city

(Volunteering Australia 2009/10)

Volunteering North Queensland

volunteering trends
Volunteering Trends
  • Episodic Volunteers
  • Pathway Volunteers
  • Corporate Volunteers

Volunteering North Queensland

motivations for volunteering
Motivations for Volunteering

Why do people volunteer …

Social interaction, desire to help others, feel needed, share skills, change of pace, help someone, explore career paths, learn skills, give back to the community, know the community better, make friends, be an advocate, fulfill centrelink requirements, set an example for children, act on passion …


Volunteering North Queensland

top 11 reasons why people leave
Top 11 Reasons Why People Leave
  • Culture & Climate
  • Missions & Goals
  • Policies & Procedures
  • The Work
  • Communication
  • Relationships
  • Leadership
  • Orientation
  • Training
  • Life Circumstances
  • Not Appreciated

Volunteering North Queensland

inter generational volunteering
Inter-generational Volunteering
  • Children & Young People
  • Generation Y
  • Generation X
  • Baby Boomers
  • Silent Generation

Volunteering North Queensland

creative recruitment
Creative Recruitment

Talk to your Volunteer Referral Centers, attract Corporate Volunteers, tap into the Grey Nomad Network, invite Service Clubs or Schools, host bring a Friend day, have a dedicated Volunteer Coordinator, ask Staff/Volunteers for Suggestions, Banners on Emails and Envelops or Word of Mouth or start a Rumour … just remember the bottom line!

“What’s in it for ME!”

Volunteering North Queensland


Valuing Volunteers

How do you value volunteers?

Smile, say hello, regular thanks, welcome letters, discounts, awards, certificates, complimentary tickets, personalised coffee mug, references, social activities, involvement in decision making, uniforms, training opportunities …

Volunteering North Queensland


Useful Tools of the Trade

  • National Standards of Volunteering
  • Volunteer/Organisational Rights & Responsibilities
  • Volunteer Job Descriptions
  • Volunteer Agreements
  • Volunteer Codes of Conduct
  • Information Packs
  • Volunteer Registration/Interview Forms
  • Orientation Checklists

Volunteering North Queensland


Useful Websites

Volunteering North Queensland

today s top tips
Today’s Top Tips
  • Create great COMMUNITY relationships
  • Recruit a dedicated Volunteer COORDINATOR
  • Get to know your Volunteers and satisfy their NEEDS
  • Have clear ROLES and expectations
  • SHARE the workload
  • Regularly FOLLOW-UP
  • Make sure everyone is on the same page, INDUCT and TRAIN your volunteers
  • Create a CULTURE of communication
  • Say THANKYOU … acknowledge your volunteers
  • Have FUN!

Volunteering North Queensland




Unit 6/56 Charles Street Aitkenvale

Phone: 07 4725 5990

Fax: 07 4725 5996

PO Box 1496 Aitkenvale



Volunteering North Queensland

events queensland gold coast who are we
Events Queensland Gold Coast – who are we?

Events Queensland Gold Coast (EQGC) - wholly owned subsidiary of Events Queensland, a government-owned company that forms part of the Premier of Queensland’s portfolio

EQGC manages the events “owned” by the Queensland Government – the Gold Coast Airport Marathon (annual) and the Pan Pacific Masters Games (biennial)

Not-for-profit organisation

Volunteering North Queensland

events queensland gold coast
Events Queensland Gold Coast

EQGC produces high profile,

mass participation sporting

events that maximise

economic impact.

The events provide an

enjoyable and memorable

event experience that

showcases the Gold Coast

whilst maintaining world-class

event management standards.

Volunteering North Queensland

motivating volunteers
Motivating Volunteers

Gold Coast Airport Marathon

250 volunteers each year

Volunteer population comprised of a diverse group of individuals;

domestic and international students, retired professionals

Motivations range from socialising, meeting people, contributing, expanding skill-set, work experience, improving english-speaking skills

Differentiate tasks based on motivation – ask the question!

Creation of Internship Program

Volunteering North Queensland

getting creative about recruitment
Getting Creative About Recruitment

Volunteers – where are they?

Over 50s Lifestyle Village

Partner with education – schools, TAFE, Universities

Sporting organisations and community groups – donation?

Event attendees/participants’ families and friends

Participants themselves (injured? Emotionally invested in your event?)

Other events

Corporate sector, Sponsors – include in their agreement

Volunteering North Queensland


Presenter contacts:

Paula Johnson

Rachael White

Liz Flood

Volunteering North Queensland