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Why data? Mississippi River Hills February 17, 2006. Amy Lake, Extension Associate Community Policy Analysis Center University of Missouri-Columbia 230 Middlebush Hall Columbia MO 65211 573-882-5412 lakea@missouri.edu. Community Policy Analysis Center University of Missouri-Columbia.

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why data mississippi river hills february 17 2006

Why data?Mississippi River HillsFebruary 17, 2006

Amy Lake, Extension Associate

Community Policy Analysis Center

University of Missouri-Columbia

230 Middlebush Hall

Columbia MO 65211

573-882-5412

lakea@missouri.edu

community policy analysis center university of missouri columbia
Community Policy Analysis CenterUniversity of Missouri-Columbia

CPAC's Mission:

To provide research, outreach and training that supports improved policy decisions affecting communities

http:www.cpac.missouri.edu

cpac partnerships with communities
CPAC partnerships with communities

Objectives for Community Decision Support

  • Enhanced quality of community information
  • Improved access to information for all citizens
  • Broader participation in decision making
  • Improved capacity for "what-if" analysis

Questions that Communities Ask

  • Something just happened in our community.  What does it mean?
  • How important is this industry to our economy?
  • What can we do to improve the quality of life in our community?

How CPAC Works with Communities

  • The project is community-directed
  • CPAC's objective is decision support
  • A CPAC project is a partnership
community enterprise and entrepreneurial development ceed
Community Enterprise and Entrepreneurial Development (CEED)
  • New UMC Extension program
  • Five pilot projects received grants in MO 2005
  • CEED interim director: Karen Dabson

Amy Lake’s role

  • Mississippi River Hills’ CEED “Liaison” to the UMC (member of CEED Core Team)
    • Help MRH partners find necessary TA and information available through UM
    • Provide CEED Program with feedback from you
letitia johnson ste genevieve extension about ms river hills project
Letitia Johnson, Ste. Genevieve Extension, about MS River Hills Project

“If there are only two words you remember from this presentation, remember…

REGIONAL IDENTITY”

regional identity means
Regional identity means…

Need regional data,

research and evaluation to

1. Make better decisions

2. Show effectiveness of project

dr ray massey mu dept of ag economics about horizon point weather
Dr. Ray Massey, MU Dept of Ag Economics, about Horizon Point Weather
  • “PRECISE” information
  • “PROCESSED” information
  • “For better MANAGEMENT decisions”

“Accurate information”

is a relative term

data challenges
Data Challenges
  • Regional data for 6 counties in Mississippi River Hills area are not readily available
    • Much data is available for individual counties
  • Data on the impacts of entrepreneurship are not readily available
    • Region may need to identify its own measures of success / change / impact
data collection process
Data collection process
  • Review and summarize previously completed assessments / research on region
  • Conduct community or regional assessment
    • General Focus: population, socioeconomic, business, public revenue and expenses
    • Specific Focus: Entrepreneurial Climate
  • Have public meeting to review data
  • Identify issues to follow up
  • Follow-up: primary data collection
  • REPORT INFO IN USABLE FORMAT
slide13

Sector notes: (1) Forestry, fishing, related activities and other; (2) Real estate and rental and leasing; (3) Management of companies and enterprises; (4) Other services, except public administration

Source: Iowa State University Office of Social and Economic Trend Analysis

slide14

Sector notes: (1) Forestry, fishing, related activities and other; (2) Real estate and rental and leasing; (3) Management of companies and enterprises; (4) Other services, except public administration

Source: Iowa State University Office of Social and Economic Trend Analysis

recent research secondary data
Recent research / secondary data

Entrepreneurship in Missouri

http://oseda.missouri.edu/meric/index.shtml

By

OSEDA

(Office of Social and Economic Data Analysis)

and

MERIC

(MO Economic Research and Information Center

MO Department of Economic Development)

from report entrepreneurship in missouri by oseda and meric25
From Report Entrepreneurship in Missouri by OSEDA and MERIC

Definition of Entrepreneur

Full-Time Entrepreneurs are defined as those individuals who either report over 50 percent of their total income as self employment income or who classify themselves as self employed in either an incorporated or an unincorporated business.

Part-Time Entrepreneurs are defined as those individuals who report between 20 and 50 percent of their total income as self employment income. Since many full-time business owners begin with a part-time business, the goal of the part-time self employment classification is to identify industries and occupations within regions that have the potential for significant business ownership and self employment income.

do these data match our needs do these data answer our question
Do these data match our needs? Do these data answer our question?
  • Region ?
  • Definition of Entrepreneur ?
  • What else do we want to know about entrepreneurs in the region?

How can we get data that answers our questions?

ceed project data questions
CEED Project Data Questions
  • Is the number of entrepreneurs increasing?
  • Are entrepreneurs’ sales/profits of local produced products increasing as a result of the project?
  • Is the region drawing more tourists for longer visits? Are tourists aware of or visiting more regional businesses? How much money are they spending and what are they spending it on?
  • Are local residents purchasing locally produced products?
  • Is there potential to use internet to increase sales? If so, how?
reasons for community ms river hills to analyze and collect data
Reasons for community (MS River Hills ) to analyze and collect data
  • Learn more about yourself
  • Understand the effects of your project (MO Regional Cuisines Project / CEED grant)
  • Understand change and trends over time
  • Share information with others about the project
  • Identify potential opportunities for collaboration and challenges to be addressed collectively
    • Human resources issues, marketing issues
  • Make better business / project / policy decisions
  • Improve ability to access outside TA and grants
outsiders reasons for collecting and analyzing data in ms river hills
Outsiders’ reasons for collecting and analyzing data in MS River Hills
  • Outside researcher reasons
    • Replicate project in other places
    • Develop best practices to share with others
    • Affect policy at local, state, regional level
    • Develop professional research portfolio
    • Institutional requirements of profession
    • Job satisfaction
  • Outside funder / grantmakers’ reasons
    • Ensure that investment will be / was worthy
entrepreneurs is the number increasing
Entrepreneurs:is the number increasing?
  • Who are the ENTREPRENEURS in the MS River Hills area?
    • Secondary data: Age, residence, business type, other employment, education, gender
    • Primary data: Goals, experience, commitment to MO products, marketing preferences, challenges
    • ? Internet sales
customers
Customers
  • Secondary data: local tourism boards
  • Primary data:
    • Customer survey: Length of stay, residence, number, type and location of businesses visited, how found out about place/business, amount of money spent on different purchases (gas, hotel, gifts, etc), return customer/intent to return
    • Local business survey: customer base and draw, total sales, average sales amount, marketing strategies and goals, opportunity for cooperation
places counties cities region
Places: counties, cities, region
  • Secondary data:
      • People: Population, age, income, education, gender, household makeup, commuting patterns
      • Economy: sales tax, business mix (number and type of business), retail trade analysis, pull factor, jobs
  • Primary data:
      • Entrepreneurship environment: Surveys of local resources
      • Local residents: attitudes and buying habits (community survey)
      • Business: customer base, geographic pull of customers, number of employees, wages, benefits internet business activity, human resources issues, equipment issues, goals,
      • Potential: people who want/can open business, opportunity for cooperation, making links between big/small, different types of businesses
what do you want to know
What do you want to know?
  • Are there secondary data sources available to answer the question?
    • Who will gather and analyze it? How? How often?
  • Can the data be collected?
    • By whom? From Whom? Through what means? Why should people share data/incentive?
    • Who will analyze the data?
    • How will the data be reported back to source?
contact information
Contact information

Amy Lake

Extension Associate

Community Policy Analysis Center

University of Missouri-Columbia

230 Middlebush Hall

Columbia MO 65211

573-882-5412

lakea@missouri.edu

Interim Director of CEED:

Karen Dabson

573-884-0669Email:  dabsonk@missouri.edu