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Thin Wheels

Thin Wheels. Norton Gemini RightCut Upgrade July 2014. Norton Gemini RightCut Upgrade. WHAT is changing? Gemini RightCut line in all sizes, Type 01/41 and Type 27/42 Not specialty items like ALU and SS/INOX products WHERE are we making modifications? Thickness, Grain, Bond and Process

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Thin Wheels

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  1. Thin Wheels Norton Gemini RightCut Upgrade July 2014

  2. Norton Gemini RightCut Upgrade • WHAT is changing? • Gemini RightCut line in all sizes, Type 01/41 and Type 27/42 • Not specialty items like ALU and SS/INOX products • WHERE are we making modifications? • Thickness, Grain, Bond and Process • HOW will it change? • 4-1/2”, 5” completely changed by Aug 15, 2014 • 6”, 7”, 9” in September 2014 • WHY is Gemini RightCut being upgraded? • Provide the best value on 100% Aluminum Oxide cut off wheels in the market. • WHO is should use these wheels? • Anyone who values quality, competitive price, comfort of cut and precision cuts. • WHEN is it available? • In Stock at DCE by Aug 15, 2014

  3. Old vs. New Gemini RightCut *Data above is based on 5” wheels

  4. Features and Benefits • Life Improvement • 60% in CS and 40% in SS • Cut Rate Improvement • 20% in CS and SS • ‘Feel’ Improvement • Not quantifiable but new wheels eat through metal as if they were ‘cutting butter’ • Less force required to make first cuts • Thinner wheel design = thinner kerf • Lower amperage needed = $avings in electrical grinders • Made in our Brownsville, Texas plant

  5. Gemini vs. CompetitionLife vs. Cut Rate with 5” 20% faster cut 60% more life Cutting A36 Flat Bar 4 x 1/8in

  6. Gemini vs. CompetitionCost vs. Cut Rate with 4-1/2”

  7. Review: Testing a RightCut • Materials Needed • Norton Gemini RightCut and Competitor • Timer (optional) • Directions: NOTE: Fresh wheels are always better performing.

  8. Gemini vs. CompetitionLife vs. Cut Rate with 5” 20% faster cut 60% more life Cutting A36 Flat Bar 4 x 1/8in

  9. Winning Every Test – Density Matters Every competitor’s box of wheels contains a range of thickness and weight .050” .055” .060” .065” - + Faster cutting slower cutting THICKNESS - + LOWER LIFE LONGER LIFE WEIGHT 32g 34g 38g 40g No caliper? Choose Walter test wheels a gram or two lighter than ours.

  10. Product List

  11. Launch Support Wheel Sample Mailer 4-1/2”, 5” Flyer – reorder form #8520 Additional sample mailers ready to order now from DCE – reorder form #8521 and specify4-1/2” or 5” size Web Ads Koozies 10/box with wheel sample mailers

  12. Additional Launch Support Print Ad - Fabricator PackagingIntroductory on all converted UPCs Grinding Wheel Box Insert Landing Page Video Web Ads

  13. Customer Promotion • New Parts Addition • Bulk packs for Type 27/42 wheels in4 ½” 5”, 6” • Type 01/41 already in stock for same sizes • NOTE: RightCutEVO bulk packs will be eliminated as we sell off • FREE Ducks Unlimited Shooting/CAMO Sunglasses Kit in every bulk pack case highlighted on flyer • Interchangeable lenses • High quality • Accessories • Pre-packaged in box: • 250 wheels, 1 sunglass kit, each box notes giveaway, while quantities last

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