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Discover how to successfully launch your eCommerce store with these essential steps. Begin by obtaining an Internet merchant bank account, ensuring a strong web hosting solution, and acquiring a digital certificate for secure transactions. Learn how to find a reliable provider for online transactions, and either create or purchase shopping cart software to manage sales efficiently. Also, explore marketing strategies to boost your visibility online. Proper planning and understanding of the eCommerce landscape can turn your venture into a rewarding experience.
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Being Ecommerce Sophon Thanasrivilai #100485 http://topofline.virtualave.net
Basic steps becoming eCommerce • Getting an Internet Merchant Bank Account • Web Hosting • Obtaining a Digital Certificate • Finding a Provider of Online Transactions • Creating or Purchasing a Shopping Cart Software
Some additional issues • Take up to a month to come through • A merchant bank account need to upgrade to an Internet account • Ensure that your bank has credit card processors that can connect to FDC, Paymentech or CyberCash • Be able to handle Card Not Present transactions.
Web Hosting • Good uptime • Good technical support • Fast connection to the Net • Staff that is knowledgeable about eCommerce • Compatibility with major eCommerce providers
Obtaining a Digital Certificate A digital certificate, also known as a SSL Server Certificate, enables SSL (Secure Socket Layer encryption) on the web server. SSL protects communications A certificate costs about $125.00 and can be obtained from Thawte or Verisign
Finding a Provider of Online Transactions • How many transactions expect in a month • How many products to put on web site • How complex the software need to be • How much willing to spend
Shopping Cart Software Shopping cart software is an operating system that can be used to allow people to purchase items, keep track of accounts
Marketing your site • Submit the site to as many search engines as possible • Make deals to web sites with similar themes to create reciprocal links. • Purchase space from a popular website to display advertising banner • Word of mouth is very powerful on the Net • Avoid spamming
Conclusion • eCommerce can be a very rewarding venture • Investigate the web sites that are possible rivals and formulate a strategy for competing against them.