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By 2021, mobile app revenue is estimated to rise to $189 billion, and the industry continues to expand due to the evolution of smart devices and technology. <br>However, 24% of apps are only used once, and 57% of apps are deleted within a month. The problem and solution both lie in app design. 71% of users uninstall apps due to annoying notifications in the mobile UI. and 41.3% note intrusive advertising (that jumps to 65.6% with gaming apps!). And there are many more stats that points to mobile UI for the success or failure of the app.
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