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Highly motivated individual with a successful track record in sales and marketing, specializing in the sports industry. Experience includes retail, event management, coaching, collegiate recruiting, and consulting on new initiatives to boost web traffic and brand awareness.
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Visual Resume “ I am highly-motivated individual with proven success in both sales and marketing. Advanced knowledge of the sports industry in many facets including retail, event management, coaching, collegiate recruiting, and marketing. I have experience consulting with different entities to create new initiatives that drive web traffic and increase brand awareness." Darrin M. DeTorres
Education 1/2009- 4/2011 University Of North Florida Jacksonville, FL Bachelor of Science in Communication- Concentration in Advertising 1/2007- 12/2008 College of Central Florida Ocala, FL Associates Degree in Business 9/2006-12/2006 Embry RiddleDaytona Beach , FL Business Major
Work History 01/2010-Present DistancePreps.com Jacksonville, FL Social Media Manager • Responsible for managing company web site and social media • Responsible for building consumer awareness and increasing revenue • Responsible for securing sponsorship by selling advertising space • Responsible for analyzing traffic and developing strategy to increase it • Responsible for creating content • Responsible for writing articles relevant to the industry
Work History 10/2009-11/2011Jacksonville Running Company Jacksonville, FL Store Manager • Responsible for managing company web site and social media • Responsible for building consumer awareness and increasing revenue • Responsible for inventory management • Networked and consulted with community stakeholders to create new initiatives and drive consumer traffic • Responsible for training and managing new employees
Work History 05/2007-01/2009, McCall Communications (Sprint Dealer) Ocala, FL Sales Lead • Responsible for securing new contracts and upgrading existing ones • Responsible for inventory management • Responsible for educating customers and troubleshooting service issues • Responsible for diagnosing and repairing mechanical problems • Responsible for training employees to meet quotas and use ordering systems
I have created e-mail campaigns for the following companies using both MailChimp and Constant Contact. These e-mails have gone out to over 11,000 people Relevant Work Jacksonville Running Co. E-mail Milestone Race Authority E-mail DistancePreps.com E-mail
Relevant Work www.DistancePreps.com www.jaxrun.com Web sites and blogs I maintain for various companies www.DarrinRuns.wordpress.com
Social Media Presence Klout is a web site that measures influence through different channels of social media. My score suggest that I am a specialist in the areas of Social Media, Macs, Track and Field, Running, and Money.
Thank You Darrin DeTorres 352-304-3217 ddetorres1@gmail.com www.EvolvedRunner.com