Best Innovative Pharmaceuticals Firm_ 2020

1. www.businessshouts.com BEST INNOVATIVE PHARMACEUTICALS FIRM 2020 Mr. Janak Sheth CEO CENTURY PHARMA A THIRTY YEARS OLD TRUSTED NAME IN THE PHARMACEUTICAL WORLD

2. Cover Story CO 7 NT BLOGS Challenges facing Pharma Industries 22 The Future of Biopharmaceutical Industry JANAK SHETH CEO 11 INTERVIEW Mr.ABHINAV THAKUR MD at Accurex

3. Dr.SHRINIVAS SHINDE Orthopaedic Physiotherapist CEO Founder NT 16 EN TS 19 Dr.GAURAV CHANDOLKAR Physiotherapist Cofounder (CEO)

4. People behind this issue Swapna D. Editorial in Chief Arnav Singh Managing Editor Pranali Sarkar Senior Editor Steve D’cruz Project Manager Sophia Smeeth Sales Head Vicky Patil Business Development Executive Sweety Pande Art Director Jennifer Margaret Visualiser Varsha Srivastav Graphic Designer Vivek Shastri Head of Distribution and Productions Jacob M. Head of Operation Kalpana P. Research Analysis 2020-2021 Follow us on: www.linkedin.com/company/businessshouts-media-technology/ www.instagram.com/businessshouts_/ www.facebook.com/businessshoutsmedia www.twitter.com/businessshouts_ We are available on: Emial: businessshouts.ofcial@gmail.com

7. P like Chinese, Indus Mediterranean where tr methods were employed to treat ailments and other purposes. However, the modern shape of the al Industry is due to the developments caused by the Industrial Rev as a source of raw materials for the industry, products were manufactured in the foreign na ere exported back to India again. The first al industry, Bengal Chemical was established in the early 20th cen near end of 20th century, Indian scien K Gajjr, and A S K ar laid the founda al industry in India. Amidst this Shazam, the founda the district Panchmahal, Gujarat 1982 with a purpose of manuf Today the world in volume and 14th in terms of value. The real al history of India and the rest of the world traces its roots back to Gupta Period circa 400 CE in mediev t civiliza a. At the ts like P C Ray, T or the tury Pharma was laid in al Ingredients. al Industry ranks third in

8. facility. The firm is a 100 people strong family-owned firm and atpresent a closely held public limited company. Their factory is located in Halol near Vadodara. Our editorial team spoke to Mr. Janak Sheth, Owner manager of Century Pharma and CEO of the Biotechnology research. Mr. Janak is an Industry veter experience of 42+ years. He had a s interna t to execute a greenfield al project before st al world with a total t of an Products, Services and Differen actors Century is a customer-focused organiza primarily involved with the manufacturing of API Products at ' reasonable prices. API Research, Animal Health, Biotechnology, Contract Manufacturing, Contract Research, Method Development, and Stability Studies are the other products and services rendered by Century Pharma. Their major revenues come mainly fr e ingredients to the al finished product manufacturers. growth was experienced only a er the embracement of Neo-liberal reforms introduced in the last decade of the 20th century. With corporate office and Headquarters in Vadodara, Gujarat, the firm is led by a chemical engineer, Dr. Janak Sheth, an alumnus of IIT Delhi and the managing director of the firm. The firm offers various kinds of ser manuf undertaking long-term contracts for producing intermediates and development of ne al Ingredients as per the industry requirements. The firm pays a strong emphasis on rendering value added services to its customers at a reasonable cost. Cen manufactures and dev Ingredients in their own Research and Development Steps in biotechnology domain The firm has not limited itself to the manufacturing of API products but has recognized the poten Biot enhancing the specificity and eff improvement of lifestyle quality and working on the unmet needs of the Industry. The firm is involved with the crea ant biotechnology research c ea of targeted human ther proteins. Currently, the firm's R & D department is also involved in developing more API products. The firm jointly developed a Biotech drug discovery Research and Development program with an Israeli partner to develop Recombinant fusion proteins for the treatment and cure al Industry and eness of drugs, o the als Ingredients e als Limited al

9. of As the preclinical ar and have undertak s government. The supplying resear cost-eff Cen undertaking contr development of R biotechnology c stem cell resear thma and Mastocytosis. They are also working in ea, established the proof of concept en toxicology studies and animal tudies while in the process of filing NBE with the Indian yundertook the responsibility of ch grade biotechnology products in a e manner with assured confiden tury Pharma's interest domain extends to act resear ecombinant proteins for ompanies. They are also engaged in ch and its clinical trials. o Drugs, FDC, to als, Aris als, Lincoln Pharma, Heter Wallace Pharma, Int yers als, JB Chemicals and other Indian pla al industry regularly sour APIs from Century. Century have sever various sizes in this field, but they take them as o improve the quality of their pr and services while maintaining their mark ce their al compe ors of . oducts e al The Milestones and Rec The firm has been earning profits con ompany has a green concept by making investments for a green future with low while genera enewable solar electricity have a WHO GMP quality manufacturing plan successfully achieved a pres industry. Other honorable accolades ar *Fair Business Pr Businesses) • Gold Medal for excellence in Business Pr (Switzerland) • Excellence for Innova India) Clients and Rivals er emissions . Century t and have t of more than 750 customers expands e than 60 countries and include pres e Pfizer ge corporates like Cipla, Zydus Cadila, Macleods, and Glenmark as well as various y ar ts since last 4 decades. Some of their major e in India and export their products to tries. Our customers like Cadila Their client lis over mor eva e or Fair MSME units. The ingredien customers operat other coun als , Pr S,

10. Currently, they are looking for a strategic partners to work with them for comple for asthma and look for out-licensing the technology once they get a e valua government approves stem cell therapies as an alterna e therapy soon and hence they could commercialise their research and benefit from it. On Century's revenue model, they hope to reach Rs 500 crores in five years from today. • Gold Award fr technology • FGI award for excellence "outstanding MSME" -2011 Leaders of tomorrow by ET NOW — October 2013 • Conferr ate of Excellence for smart innova esponsible business in a leading business Magazine —January 2015 Quality Mark Trust Award — May 2015 Century Pharma selected as fastest growing al Company of 2016 in a leading business magazine Winner of Quality Mark Trust Awards 2016 at ech esearch y hope that the The company is looking forward to capitalizing the opportunity created by Chinese companies who have not c down or reduced pr the company as several overseas customers have approved Century as their approved source which will bring good prospects for the company. Century is expanding it's product and will start serving new markets. a om QCI India company by Dun and Bradstreet Excellence for Innova , Pr India) ISO 9001 for many years. ISO 14000 and EHS systems. , Management (IES, or The Road Ahead On the future road, Century hopes to find a remedy for asthma and allergies and the future of medicines through stem cell therapies for various ailments. Century is also working on a personalised cancer treatment with a targeted therapy technology. 7

11. Mr.ABHINAV THAKUR MD at Accurex

12. Enhancing the Safety of Diagnostic Lab Tests- Accurex In an interview with BusinessShouts, Mr. Abhinav Thakur, the Managing Director of Accurex Biomedical Pvt. Ltd with a means to diminish the hole between the Indian diagnostic industry and the remainder of the world. Since its foundation in 1984 has utilized these profoundly trends innovations with a mission Saving Live Through Quality Medical Diagnostic Solutions. Please brief our audience about your company, its values, vision, and mission. What are the prominent services and products that your company offers? In 1984 almost 100% of the diagnostic reagents were imported into India. Mr. A.J. Thakur founded Accurex in 1984 to indigenise the manufacturing of imported reagents in India. Accurex was the first company in India to manufacture urine test strips and enzymatic clinical chemistry reagents. This was the beginning of the IVD clinical chemistry manufacturing industry of India. The journey of Accurex since 1984 has been on a growth trajectory. With the continuous launch of inno- vative products Accurex has created a brand name in the Indian IVD Industry. Vision: To be one of the Top 3 world class Indian medi- cal diagnostics companies that adds value to all its stakeholders. Mission: Saving Lives Through Quality Medical Diag- nostic Solutions Values: Honesty, Perseverance, Prosperity, and Innova- tion. Accurex provides a plethora of innovative and trust- worthy medical diagnostic solutions. In the laboratory diagnostics space, Accurex offers the entire range of clinical chemistry and hematology reagents. In instru- ments, it offers semi-automated, fully automated clinical chemistry, and 3 part & 5 part hematology analyzers. The company also offers urinalysis test strips, urinalysis meters, and immunology rapid tests. Besides these, Accurex offers blood glucose meters, hemoglobin meters, HbAlc meters, immunofluores- cence meters, uric acid meters, and respective test strips in the Point of Care (POC) segment. Moreover, it has recently launched hand sanitizers, face masks, face shields, infrared thermometers, viral transport medium, and COVID-19 rapid antibody tests to fight against the pandemic and fill the void caused by a drop in sales of its routine products.

13. Brief us about the featured person(s) and their jour- ney in the pharma industry. The company operations are spearheaded by Abhinav Thakur, Managing Director at Accurex Biomedical. He graduated from the world-renowned University of Cali- fornia-Davis before completing his PGDM at NMIMS University, Mumbai. When he was studying in the USA, unfortunately, his father died untimely at a young age of 49, that led him to join the family business. Since his appointment as the Managing Director, the company has grown 4.2 times in revenue and the size of the team also increased from 90 to 170 individuals. Over the past decade, Accurex has grown from a diag- nostic reagent company to a diagnostics reagents and instruments company. an organization,” Technological developments is oxygen for a business. Without it the business will cease to exist. BEST INNOVATE PHARMACEUTICALS FIRM 2020 Being an experienced leader, what is your opinion on the adaptation of newer technological develop- ments to sustain business competency? “It is very important to grow an organization to satisfy the aspirations of all the stakeholders. Growth is like what oxygen is for life. Growth is important to sustain

14. Spine problems/Postural prob- lems The spine is our body’s central support structure. It keeps us upright and connects the different parts of our skeleton to each other: our head, chest, pelvis, shoulders, arms and legs. Although the spine is made up of a chain of bones, it is flexible due to elastic ligaments and spinal discs. Because of lifestyle issues nowa- days more than 80% of people suffer from the back pain or lower back pain. Posture is an important part of your long-term health. Making sure that you hold your body the right way, whether you are moving or still, can prevent pain, injuries, and other health problems. asserts Abhinav. He believes that businesses that innovate and adapt to the changes caused by the pan- demic will survive and some may even prosper. For instance, due to the pandemic, Accurex has converted most of its fixed costs into variable costs since the top-line forecast was uncertain. This helped the company maintain the cash flow to sustain its opera- tions. Consequently, by changing its business model to cater to the injured area from moving, rehabil- itation, and sometimes surgery. A neurological disorder is any disorder of the nervous system. Structural, biochemical or electri- cal abnormalities in the brain, spinal cord or other nerves can result in a range of symptoms. Pre & Post Cardiac Rehabilitation Cardiac rehabilitation doesn’t change your past, but it can help you improve your heart’s future. Cardiac rehab is a medically supervised program designed to improve your cardiovascular health if you have experienced heart attack, heart failure, angio- plasty or heart surgery. to travel to work. Taking into consideration, the current pandemic, and its impact on global economies, how are you driving your organization to sustain operations ensuring safety of your employ- ees at the same time? Adapting to the New Normal “As an organization, we need to be agile to adapt to the changes happening in the external environment. As we have seen in millions of years of evolution that it’s the species that adapt survives the longest and the species that don’t adapt go extinct,” needs caused by the pandemic, Accurex plans to sustain and over- come the challenges caused by the pandemic. For the safety of our office employ- ees in the COVID hotspot Mumbai we will continue with work from home until it's safe for employees Geriatric and Women’s health Geriatric physiotherapy treatment offers prevention and intervention measures to protect and enhance their quality of life. Physiotherapy for old people offers to improve mobility & balance, build strength, boost confidence in their physical condition, boosts joint range, and enhances strength & flexibility. Women’s health physiotherapy, she says, is all about ‘muscle coordination’ and treating pelvic floor muscles that have become either underactive. Women’s Health Physiotherapy refers to the non-surgical therapeutic treatment specific to various health problems affecting women. During the course of therapy, specially designed exercises and equipment are used to help patients restore their normal physical activities. The Physionic Clinic can possibly change the lives of millions of individuals over the globe to improve things. and Where do you envision your organization to be in the long run and what are your future goals? In the next decade we want to become the #1 Indian diagnostics company. Post Fractures orthopedic/ traumatic rehabilitation Physiotherapist After a fracture, Physiotherapist may be ordered to help ensure you return to optimum function as quickly as possible. You may encounter a physical therapist at different times after suffering a fracture. Give us a few testimonials of your clients that accurately highlight your organization’s position in the market. On google we have 1,146 reviews. This is the highest number of reviews in our industry. We are proud our google reviews rating is 4.8/5. This validates our high levels of customer service. Joint disorders A joint is where two or more bones come together, like the knee, hip, elbow, or shoulder. Treatment of joint problems depends on the cause. If you have a sports injury, treatment often begins with the RICE (Rest, Ice, Compression, and Elevation) method to relieve pain, reduce swelling, and speed heal- ing. Other possible treatments include pain relievers, keeping the Pulmonary Rehabilitation Pulmonary rehabilitation is a supervised program that includes exercise training, health education, and breathing techniques for people who have certain chronic lung conditions or respiratory problems due to other conditions. Neurological disorders

16. Dr.Shrinivas Shinde Orthopaedic Physiotherapist CEO Founder

17. The Physionic Clinic: Improving Quality of Healthcare Era Dr. Shrinivas Shinde is a known Orthopaedic Physiotherapist and Chiropractor in Nanded and has experience of more than 5 years . he has completed his Bpth (Bachelor Of Physiotherapy) from Krishna Institute of Medical Sciences Deemed University, Karad, Maharashtra. After which he completed his (Mpth) Master in Ortho- paedic/Musculoskeletal under the roof of the same Institute. Followed by his studies he has actively participated in all the activities/research/medical camps and has also Worked as resident in the department of Orthopaedics for 2 years. Magarpatta, Pune. In the same year he completed his DNS (Dynamic Neuromuscular Stabilization) from Prague, Czech Republic. Then again joined the Osteopathy Fellowship Programme in The Physio9 Clinic under the guidance of one of the senior and leading physiotherapists and chiroprac- tor Dr. Mahesh Chakor. Later on in the year of 2020 he wanted to give his contribution to the society and opened his own “Physionic Clinic” in the heart of Nanded, Maha- rashtra. After which he went to Pune for his further studies and practice. He worked as consultant physiother- apist in The Physio9 Clinic at Viman Nagar &

18. Spine problems/Postural prob- lems The spine is our body’s central support structure. It keeps us upright and connects the different parts of our skeleton to each other: our head, chest, pelvis, shoulders, arms and legs. Although the spine is made up of a chain of bones, it is flexible due to elastic ligaments and spinal discs. Because of lifestyle issues nowa- days more than 80% of people suffer from the back pain or lower back pain. Posture is an important part of your long-term health. Making sure that you hold your body the right way, whether you are moving or still, can prevent pain, injuries, and other health problems. injured area from moving, rehabil- itation, and sometimes surgery. A neurological disorder is any disorder of the nervous system. Structural, biochemical or electri- cal abnormalities in the brain, spinal cord or other nerves can result in a range of symptoms. Pre & Post Cardiac Rehabilitation Cardiac rehabilitation doesn’t change your past, but it can help you improve your heart’s future. Cardiac rehab is a medically supervised program designed to improve your cardiovascular health if you have experienced heart attack, heart failure, angio- plasty or heart surgery. Geriatric and Women’s health Geriatric physiotherapy treatment offers prevention and intervention measures to protect and enhance their quality of life. Physiotherapy for old people offers to improve mobility & balance, build strength, boost confidence in their physical condition, boosts joint range, and enhances strength & flexibility. Women’s health physiotherapy, she says, is all about ‘muscle coordination’ and treating pelvic floor muscles that have become either underactive. Women’s Health Physiotherapy refers to the non-surgical therapeutic treatment specific to various health problems affecting women. During the course of therapy, specially designed exercises and equipment are used to help patients restore their normal physical activities. The Physionic Clinic can possibly change the lives of millions of individuals over the globe to improve things. Post Fractures orthopedic/ traumatic rehabilitation Physiotherapist After a fracture, Physiotherapist may be ordered to help ensure you return to optimum function as quickly as possible. You may encounter a physical therapist at different times after suffering a fracture. Joint disorders A joint is where two or more bones come together, like the knee, hip, elbow, or shoulder. Treatment of joint problems depends on the cause. If you have a sports injury, treatment often begins with the RICE (Rest, Ice, Compression, and Elevation) method to relieve pain, reduce swelling, and speed heal- ing. Other possible treatments include pain relievers, keeping the Pulmonary Rehabilitation Pulmonary rehabilitation is a supervised program that includes exercise training, health education, and breathing techniques for people who have certain chronic lung conditions or respiratory problems due to other conditions. Neurological disorders

19. Dr. Gaurav Chandolkar Physiotherapist Cofounder (CEO)

20. Dr Gaurav Chandolkar is a renowned Cardiopulmo- nary Physiotherapist in Nanded and has experience of more than 5 years . He has completed his Bpth (Bachlor Of Physiotherapy) from Krishna Institute of Medical Sciences Deemed University, Karad, Maharashtra. After which he completed his (Mpth) Master in Cardiopulmo- nary/Cardiorspiratory Physiotherapy under the roof of the same Institute. Following his studies he has actively participated in all the activities/research/medical camps and has also Worked as resident in the department of CVTS (Cardiovascular and Thoracic Surgery) for 2 years. After which he went to pune for his further studies and practice. He worked as consultant physiotherapist in The Physio9 clinic at viman Nagar & Magarpatta, Pune. In the same year he completed his DNS (Dynamic Neu- romuscular Stabilization) from Prague, Czech Republic. Then again he joined for Osteopathy Fellowship Programme in The Physio9 Clinic under the guidance of one of the senior and leading physiotherapists and chiro- practor Dr. Mahesh Chakor.

21. BEST INNOVATE PHARMACEUTICALS FIRM 2020 Later on in the year 2020 he wanted to give his contribution to the society and started his own “Physionic Clinic” in the heart of Nanded, Maharashtra. Our aim is to deliver the best effective treatment in the field of physiotherapy / Chiropractic / Osteopathy / Dynamic Neuromuscular Stabiliza- tion (DNS). Chattanooga™ intelect mobile 2 combo With the help of well prescribed exercises along with best in class electrotherapy Chattanooga™ Intelect Mobile 2 Combo will help you to recov- er from pain, return to function and maximise performance. Matrix Rhythm Therapy Matrix-Rhythm-Therapy is an innovative thera- peutic approach at the core of modern 21st Cen- tury medicine. It is german technology and based on the cell regulation treatment that all cells of biological systems oscillate rhythmically as long as they are alive. a variety of ways, using a mixture of gentle and forceful techniques. DNS DNS is a manual and rehabilitative approach to optimize the movement system based upon the primitive reflexes & scientific principles of developmental kinesiology (DK). Chiropractic treatment Complementary medicine based on the diagnosis and manipulative treatment of misalignments of the joints, especially those of the spinal column, which are believed to cause other disorders by affecting the nerves, muscles, and organs. Longwave Therapy Long Wave Diathermy generally decreases pain, increases metabolic functions, increases deep tissue temperature and increases range of motion. Soon, “Physionic Clinic” will give more greater advantages to a lot more patients with better innovation and granular information on what is successful. Osteopathy An osteopath aims to restore the normal function and stability of the joints to help the body heal itself. They use their hands to treat your body in

22. Challenges facing Pharma Industries Lack of stable policy and pricing. The Independent physical association (IPA) stats that there are few roadblocks for the Pharmaceutical indus- try. During this COVID- 19 pandemic period, pharma- ceutical companies/ Indus- tries are facing a rapid challenges which are arising from disruption in supply chains and that leading to the change in the business processes. If the current (COVID-19) pandemic may for a medi- um/long duration of time, drugs for Indian patients with affable prices. New start up industries didn't get environmental clearance from the local governments this leads to a major problem for the local environment and sometimes leads to a major damage in the industry, as we see few incidents happen recently in India by not following the basic rules and that effect the major loss. which might impact the supply of active material and ingredients (mostly export- ed from China), as well as the import and export of phar- maceuticals. There may be a high nega- tive impacts for both short and longer Research & Development and manu- facturing processing, and also a drastic delay on projects/programmers not related to the core supply chain/data management operations. With the local government policies and terms to the Pharmaceutical industry/ companies facing many challenges in India that have created an uncertain environment for invest- ments and innovations. Independent association suggests that each and every government as well as stakeholders should work together to develop proper plan to produce affordable term on physical situation

23. Lack of capabilities in the innovation space The resent report states that the governments should invest in research & development, initiatives and talent of the individual in order to grow India’s innovation. Insufficient trained and manpower for operating reactors in Automation mode for final API product. Clinical trials should also be supported and subjectivity in certain regulatory decision-making that should not affect the environment and should follow the terms of IPA. Quality compliance scrutiny From a decade India has experienced the highest number of FDA inspections and also continued investment into upgrading quality standards. This investment will divert capital away from other areas of develop- ment and distract from growth, says the alliance. Demand Forecasting One of the biggest challenges companies in the pharmaceutical industry face is to devise reliable market forecasts and enhance the customer service levels, which is due to inefficient demand forecasting. Demand forecasting is an essential component for the pharma companies to stay ahead in the competition and match the supply on demand. Additionally, ensuring that all the goods are produced at the desired time and delivered seamlessly and poses a big challenge to the pharma companies. The inconsistency and errors in supply process is a significant hurdle that companies in the pharmaceutical industry are facing. External markets India is majorly depending on other neighbor countries for intermediates and active pharmaceutical ingredients (APIs), with is closely to 80 percent of the APIs used in India fulfilled by China. Insufficient financial budget in Indian pharmaceutical market for critical reactions during production of costly medicines. India should start improving the infrastructure that can help in the development of internal facilities to stabilize supply and also to reduce the cost of the medicine.

24. BEST INNOVATE PHARMACEUTICALS FIRM 2020 Conclusion The IPA highlight that “Indian pharmaceu- tical companies need to take Clear moves into uncharted territories.” In the report, the association suggests some actionable steps to encourage the growth of the industry. be completed several ways, including constructing dedicated zones for the manufacture of APIs. The report further highlights a step already being undertaken by the Indian government to encourage industry growth. In provinces such as Telangana State and Uttar Pradesh, local governments have announced their intention to build ‘pharma parks’, which will lend the indus- try a competitive advantage. However, more measures can be taken on the path towards growth. Establishing a Ministry of Pharmaceuticals was suggested as an effective way to help the Indian pharmaceutical industry grow. This would be an independent body that would enable better coordination and faster decision-making. A further suggestion is for the Indian phar- maceutical industry to focus on API manufacturing, so that there is less reliance on imports into the country. This could The impact of the global pandemic is still unknown, pharma companies need to respond, recover.

25. The Future of the Biopharmaceutical Industry COVID-19 pandemic is not just a global health crisis, it is also a hard-hitting financial crisis for several economies. This unprece- dented has been a hard time for the manufacturing industries in general, and highlighted the emer- gency for India to become self-reli- ant. Though the rhetoric of ‘Atmanirbhar Bharat’ gives some hope of growth after a brief pause, the ongoing pandemic has affected the “self-reliant” agenda quickly. The pandemic reiterated the fact that India is dependent on imports for much of the essential medical equipment. The irregularities in supplies not just skyrocketed the domestic prices for many of the medicines but it has also disturbed foreign trade because of the restrictions on exports. The low presence of Key Starting Material in our country has highlighted the weak points of our pharmaceutical sector. Over the coming years, we expect pharmaceutical industry models to be reshaped by some forces both from within and outside of the industry- that will demand present organisations to recognise shifting markets and figure out how they will compete in the changing market. Biopharmaceutical companies will continue to evolve in new ways to treat and cure a variety of diseases. However, in future actionable health insights, driven by artificial intelligence and big data analytics, can help doctors and patients to identify illness much quicker than the time we require today. In first place, the newly invented vaccines and other early interventions due to tech- nological advancements could prevent a greater number of illnesses from developing. Other diseases can be prevented through other than pharmacological treat- ments. Changes in how diseases are recognised, prevented, diagnosed, treated, or cured might lead to basically different business models for traditional pharmaceutical companies. The future of health that we will witness in upcoming years will be a much different from what we have now. Based on evolving tech- nologies, we can be much sure that digital transformation driven by big data analytics, artificial intelli- gence and through such secure platforms will be key in leading this change. Unlike today, we can expect that care will be streamlined around the patients, rather than around the institutions that drive our current health care system. In next few years, streams of health- care data, combined with data from a variety of other relevant resources will probably merge to create a multifaceted and highly personalised picture of well-being of every patients. Many digital health organisations have already started to incorporate biosensors and software into devices that can create, gather, and integrate data. Advanced cognitive intensive technologies can be developed to analyse a precisely large set of parameters and create personalised insights into health of the patients. The availability of streamlined data and personalised AI can enable much precise well-being and actually real-time micro-interven- tions that will allow us to get ahead of illness and far ahead of cata- strophic or chronic disease. By 2040, health is much more likely to revolve around preventing some illnesses from happening, and curing others. Many fewer people might have long-term condi- tions or chronic disabilities with continued need for medicinal needs to treat symptoms. The few factors that may be the most important components of shaping the future of pharmaceutical industry can be: Prevention or Rec- ognition and early detection, Stream- lined or customised treatments, Curative therapies, Digi- tal therapeutics, and Precision inter- vention.

26. Prevention and early detection: Vaccine and general improvements in wellness could help prevent illnesses, making treatment for some illnesses no longer essen- tial. Progress in early detection will more likely enable interventions that halt diseases in the beginning stages before they progress to become more serious or chronic conditions. the much demand for some prescription medicines. Develop- ing, marketing, and costing these curative treatments may require the pharma sector to adopt new capa- bilities and strategies. health, biopharma starters should consider new strategic or more clever investments to set them- selves for success. The changes that we see in general will likely require pharmaceutical companies to think of new types of markets, alternative creative business models, or a major change in how they precisely define what work they do. Modern medicine is nothing short of miracles, especially in compari- son to the medicine of even a decade or more ago. But medicine can always be much better, and the pharmaceutical branch of the healthcare industry plays a much bigger role than ever in our every- day lives and we all should recognize it, appreciate it for healthier lives and healthier contri- bution to our families, societies, nation and the world. Digital therapeutics: Increasingly effective, pragmatic and scalable non-pharmaceutical (digital) interventions or methods including those focused on behaviour modifi- cation can also reduce or eliminate the demand for medica- tions. Customized treatments: Person- alised services in medicine driven by data-powered insights can effectively match patients with customised drug medicines, or design therapies that will work for just a few number of people, or even a specific person. The more customised treatments will be the most important part of the pharma- ceutical industry in the future. Curative therapies: As with prevention, treatments that cure the diseases can reduce or eliminate Precision intervention: Increas- ingly urbane or evolved medical technology such as precise or to the point medical intervention enabled by Big data analytics, robotics, nanotechnology, AI or tissue engineering can reduce the need for biopharmaceutical intervention. As we move ahead the future of

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28. BEST INNOVATE CENTURY PHARMACEUTICAL LTD. PHARMACEUTICALS FIRM 2020