introductory marketing internet professor m louise ripley n.
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Introductory Marketing - internet Professor M Louise Ripley. AP/ADMS 2200 3.0. Both sections are internet courses - taught entirely online, including group work. Administrative Details. 1. You Must: Be registered Participate in the online Discussion Group

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administrative details
Administrative Details
  • 1. You Must:
  • Be registered
  • Participate in the online Discussion Group
  • Work on the Team Final Exam Substitute Project - electronically
  • 2. Read the online course syllabus:
  • See Moodle for this course for the Course Syllabus
administrative details1
Administrative Details
  • 3. Course Kit and Learning Units are Online
  • 4. Evaluation:
  • Individual Assignment re: Discussion Group 25%
  • Individual Closed-Book Test on all materials 55%
  • Final Exam Substitute Group Project 20%
the waving hand exercises basis for the discussion group
The Waving HAND EXERCISES -- basis for the discussion group

All course instructionsincluding these are also in the Course Syllabus

the waving hand exercises basis for the discussion group1
The Waving HAND EXERCISES -- basis for the discussion group

1. Go to Course Syllabus, Learning Unit 1

2. Click on “Unit 1 Web Page, Introduction”; read it

3. Find the first Waving Hand – “Testing the system”

4. Read it

5. Think about your answer

6. Click on “Moodle” link and log in

7. Go to Moodle site for this course

8. Find “Introduction”

the waving hand exercises basis for the discussion group2
The Waving HAND EXERCISES -- basis for the discussion group
  • 9. Write your response:
  • No one else has posted? Click on “Add a new discussion topic”; label it “Testing the System”
  • Someone’s already posted? Post yours as response
  • 11. Decide whether to send now or have it wait
  • 12. Post your answer
the waving hand exercises basis for the discussion group3
The Waving HAND EXERCISES -- basis for the discussion group
  • Find out about the Waving Hand Exercises in the Course Syllabus. There are no deadlines or post-before dates for these. Try to do them all before the end of the course for the best learning opportunities.
the final exam substitute group project
The final exam substitute group project
  • Substitute forFINAL EXAM, not for TEST; all students take the test AND participate in the group project
  • Groups, assigned after the “enrol without permission of professor” date has passed
  • Marketing Plan , Check out the instructions for the Marketing Plan
  • FURTHER INSTRUCTIONS ARE ONLINE, LINKED FROM SYLLABUS
professional information
Professional information
  • M Louise Ripley
  • B.A. Shimer College – Four Years Undergraduate
  • M.B.A. Loyola University of Chicago – Five Years
  • Ph.D. University of Toronto – Eight Years
  • Tenured Full Professor
  • Cross-appointed to Business and Women’s Studies
  • At York for more than 30 years

MBA and PhD while working full time

teaching
Teaching
  • Gender Issues in Management (Hybrid and Internet)
  • Introductory Marketing (Internet)
  • Consumer Behaviour
  • Taught and Supervised Masters students in Environmental Studies , Education, and Interdisciplinary Studies
  • Supervised a doctoral student at Trent University

Receiving award for my online teaching materials

I also have taught at York:

Marketing Channels, Marketing for Competitive Advantage, Contemporary Issues in Marketing, Marketing Research, Social Marketing, Philosophical and Ethical Issues in the Mass Media, Introductory Finance, Financial Management

my teaching philosophy
My teaching philosophy
  • Students are my top priority
  • Education ought to be enjoyable and humour is crucial
  • Theory and Practice are equally important
  • I don’t know all there is to know; if I don’t know, I’ll ask you
  • There is no such thing as a stupid question
  • What you get out of any course depends on what you put into it
  • Students earn the grades; I record them (i.e.:Don’t ask for 2 marks)
  • Ethics and a respect for Diversity are crucial in business and must govern any examination of gender issues
personal information
Personal information
  • House–Husband, retired
  • 29-year old sonJourneyman Carpenter & Foreman
  • Two step sons, wives, 4 grandchildren
personal information1
Personal information
  • 2 cats
  • 2 dogs: greyhound and pug
my philosophies of life
My philosophies of life
  • From Zen: No job is ever menial if it needs to bedone and you do it well,
  • No experience is ever wasted,
  • Live in the present; it’s all we’ll ever get, and:
  • Whatever befalls you, act as if you chose it.
  • From the Military: Choose your hill to die on
  • My number-one life-long philosophy:
  • Some you win, some you lose, some get rained out, but you suit up for every game.