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EVENT MANAGEMENT SLP 2011. Presented by : Eike Truter. ICE - BREAKER. HOW WILL THIS WORK?. Class (40 hrs) Assignment (100) Test (60) Exam (120). HOW TO STUDY. Read before class for BIGGE R picture (identify problems) In class : Listen , Ask , Make notes Summarize ASAP Study/Recite

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Event management slp 2011
EVENT MANAGEMENTSLP 2011

Presented by : EikeTruter



Event management slp 2011

HOW WILL THIS WORK?

  • Class (40 hrs)

  • Assignment (100)

  • Test (60)

  • Exam (120)


Event management slp 2011

HOW TO STUDY

  • Read before class for BIGGER picture (identify problems)

  • In class : Listen, Ask, Make notes

  • Summarize ASAP

  • Study/Recite

  • Simulate Exam/Test


Event management slp 2011

RECOMMENDED READING

Page 11

Page 10

GLOSSARY OF KEY TERMS



Event management slp 2011

WHY ARE YOU DOING THIS COURSE?

  • Margrine : Start own EVM business

  • Kelly : Blend with tourism

  • Nomonde: Help own company in Events

  • Maritza : Backup plan & Original plan

  • Bonita : Keep study fit..

  • Carel : Start own company

  • Werner : Expand existing business

  • Monique : FUN!

  • Dineo : Hands on experience, add to current job

  • Marike :

  • Brendon : Options open, expand own business

  • Nthabiseng :


Event management slp 2011

YOUR ASSIGNMENT

Open discussion

Plagiarism

Assignment Instructions


Event management slp 2011

LEARNING UNIT 1 : AN INTRODUCTION TO EM

  • Learning Outcomes

    • Define an Event

    • Define a Special Event

    • Short history on Events Industry

    • Define Project Management

    • Whats the difference between EM & Project M?

    • Categories of Events

    • Types of Events

    • 5 Phases of EM process


Event management slp 2011

What is an Event?

Manual pg 12

  • Events are those NON-ROUTINE OCCASIONS

  • SET APART

  • FROM THE NORMAL ACTIVITY OF DAILY LIFE

  • OF A GROUP OF PEOPLE


Event management slp 2011

What is a Special Event?

Manual pg 13

  • Shone & Parry (2004:p.3) “that Phenomenon arising from non-routine occasions which have leisure, cultural, personal or organisational objectives set apart from the normal activity of daily life, whose purpose is to enlighten, celebrate, entertain or challenge the experience of a group of people”


Event management slp 2011

Manual pg 13

  • Shone & Parry (2004:p.3) “that Phenomenon arising from non-routine occasions which have leisure, cultural, personal or organisational objectives set apart from the normal activity of daily life, whose purpose is to enlighten, celebrate, entertain or challenge the experience of a group of people”

Test the definition



Event management slp 2011

But what is PROJECT MANAGEMENT?

Manual pg14

  • DEFINED : Planning, Organising, Coordinating, Controlling & Directing of Numerous Activities involved..


Event management slp 2011

Difference:

PROJECTS & EVENTS?

Manual pg 16


Event management slp 2011

THINK ABOUT IT

CASE STUDY


Event management slp 2011

  • LEISURE

  • CULTURAL : Ceremonial/Heritage

  • ORGANISATIONAL

  • PERSONAL

CATEGORIES OF EVENTS


Event management slp 2011

  • Marketing Events

  • Meeting & Convention Events

  • Entertainment & Leisure Events

  • Exhibitions, Expositions & Fairs

  • Sports Events

  • Social/Life-Cycle Events

  • Business & Corporate Events

  • Cause-Related & Fundraising Events

  • Government & Civic Events

    • www.saaci.co.za

Can one event be more than one type?

TYPES OF EVENTS


Event management slp 2011

THE EVENT MANAGEMENT PROCESS

  • NB!

  • Process

  • In Order

  • Connected

  • Circular Flow Chart

Client Brief/Objectives/

Budget & Relevant Info

During/After by all parties

Brainstorm on Ideas/Creative Concept/Options

Longest Phase/ Detailed Detailed planning/Final Plan to client

Be Read/Pg23 On the Spot Decisions



Lu1 test exam question examples
LU1 TEST/EXAM QUESTION EXAMPLES

  • Identify and explain the different categories of events. (8)

  • Differentiate in a detailed paragaph between events and projects. Use a relevant example to illustrate your answer. (10)

  • List the five phases of the event managment process in order (5)

  • What are the steps involved in making on-the-spot decisions during the implementation phase? (5)

  • What are the nine event types as identified by SAACI?

    Give an example of each (18)