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Dealing with Steak-holders. WELCOME. Statewide Public Involvement in the Electronic Era. May 7, 2013. Steering Committee Meeting #1. Access Ohio Overview. What is AO40? AO40 is a realistic and achievable vision for Ohio’s transportation system in the year 2040 Why plan for 2040?

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Presentation Transcript
Welcome

Dealing with Steak-holders

WELCOME

Statewide Public Involvement in the Electronic Era

May 7, 2013

Steering Committee Meeting #1

May 30, 2012


Access ohio overview
Access Ohio Overview

What is AO40?

  • AO40 is a realistic and achievable vision for Ohio’s transportation system in the year 2040

    Why plan for 2040?

  • Federal regulations (23 USC 135)

  • Transportation investments are long lived

May 2013


Public involvement
Public Involvement

Overview

  • Customer Preference Survey

  • Steering Committee

  • Project Website

  • Public Involvement Website

  • Outposts

May 2013


Public involvement1
Public Involvement

Four Types of Electronic Communication

  • Survey

  • Websites

  • Email

  • Social Media

May 2013


Public involvement2
Public Involvement

Why Electronic Communication?

  • 74% of people have access to a desktop/laptop

  • 87% of people own a cell phone

  • 45% of adults own a smartphone

Source: http://themainstreetanalyst.com/2012/12/29/the-rise-of-smartphones-demographics-and-facts-infographic/

May 2013


Customer preference survey
Customer Preference Survey

Customer Preference Survey

  • 1stpublic involvement activity

  • Conducted in spring 2012

  • Valid statewide sample of 1,900 Ohio households

May 2013


Customer preference survey1
Customer Preference Survey

Customer Preference Survey

  • Duplicated the survey instrument on Survey Monkey

  • 2,895 responses collected in three months

    • 66% of respondents had a least a bachelors degree

    • 70% of responses from Cleveland, Cincinnati, Columbus, and Dayton areas

May 2013


Websites
Websites

Project Website

  • Draft Reports and Maps

  • E-Newsletters

  • Survey Link

  • Email Notifications

  • Presentations

www.access.ohio.gov

May 2013


Websites1
Websites

Public Involvement Website

  • MindMixer

  • Participants can vote in polls or post comments on a variety of topics

  • Participants have to register to vote or comment, but anyone can view topics

  • ODOT retains the ability to change topics

www.accessohio2040.com

May 2013


Websites2
Websites

Measuring Success

  • Project Site Google Analytics

    • 5,000+ unique visitors

    • Geographic diversity

  • MindMixer Reports

    • 9,700 page views

    • Participants by zip code, gender, and age

May 2013


Websites3
Websites

May 2013


Website
Website

Electronic Meetings

  • Not used to-date

  • May be utilized in the roll-out of the draft plan

May 2013


Email
Email

Project Email Account

  • Utilize to interact with three groups

    • MPOs

    • Steering Committee

    • Stakeholders (500+)

  • Communications

    • Updates to the project website

    • E-Newsletter

    • New topics on the public involvement website

May 2013


Social media
Social Media

Facebook and Twitter

  • Posts focus on opportunities to participate

    • Survey

    • New topics on the public involvement website

    • Release of draft documents

May 2013


Social media1
Social Media

Facebook and Twitter

  • Utilize existing ODOT accounts

    • Statewide

    • Districts

  • Utilize strategic partners

    • MPOs

    • Transit Agencies

    • Non-Profits

    • Media

May 2013


Questions
Questions

Sara Walton

Transportation Planner

Sara.Walton@dot.state.oh.us

(614) 995 -0754

May 2013


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