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@Work Stuff I Like Custom solutions

Reaching People Who Make a Difference An online loyalty and incentive marketing platform in a peer-to-peer context . Rovrr Platform Overview. @Work Stuff I Like Custom solutions. The Social Growth Model. Assuming 150 friends per user (conservative). Rovrr Platform Features.

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@Work Stuff I Like Custom solutions

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  1. Reaching People Who Make a DifferenceAn online loyalty and incentive marketing platform in a peer-to-peer context Rovrr, Inc. Confidential & Proprietary

  2. Rovrr Platform Overview @Work Stuff I Like Custom solutions Rovrr, Inc. Confidential & Proprietary

  3. The Social Growth Model Assuming 150 friends per user (conservative) Rovrr, Inc. Confidential & Proprietary

  4. Rovrr Platform Features Features available to all Rovrr applications User Interaction Metrics Impressions, Clicks, Conversions Pass-along statistics (referrals) Level of interaction Customer source tracking Level of involvement (RQ) Proactive User Engagement Tools Feed Story Publishing User notifications Widget publishing Fan Page Integration Administration Tools Outside content integration Admin editorial control Message approval User rewards and point calculation Rovrr, Inc. Confidential & Proprietary

  5. Best Buy @Work – User Facing • Employees as brand ambassadors: • News, events, tips, advice, products • Widget as portal to employee perspective • Corporate control of stories Rovrr, Inc. Confidential & Proprietary

  6. Best Buy @Work – Employee Facing Includes all Best Buy Content • Stories types: • Configurable categories • - News, announcements, accolades • Story Source: • Online entry by admin • Optionally augmented by employees • Pulled from Remix • Employee Choice • Based on preferences • Consistent with values Rovrr, Inc. Confidential & Proprietary

  7. Best Buy @Work – Employee Facing In-depth content can be published to employees Managed completely from within Facebook Allows employees to suggest products without having to write lots of text Text can be pre-approved to facilitate company messaging strategy Rovrr, Inc. Confidential & Proprietary

  8. Best Buy @Work – Employee Facing Status and Future directions • Current version • - Stories creation • Publishing to widget • Admin features and monitoring • Employee community • Track most popular posted stories • Most popular click-throughs • Future Directions (Tailored to BB needs) • Employee as expert • Friends ask questions • Employee answers or facilitates answers • Reach friends’ friends • Build second level relationships • within or outside FB • Create group of followers • Expand to Twitter Rovrr, Inc. Confidential & Proprietary

  9. Best Buy @Work Use Case Potential Use Cases @Work Advantages Encouraging deep customer interaction Building trust between the community and sales people Allowing sales people to express their brand preferences in a controlled way Internal employee communication and training Drive sales back to BestBuy.com New release notifications Friends of Employee deals Communicate with customers in a non-threatening environment Allow customers to initiate the interaction and potential sale Reach customers when stores are closed Potential to upsell other Best Buy products (Warranty, Geek Squad, Home install) Employee messaging can be controlled and monitored Everything is trackable Rovrr, Inc. Confidential & Proprietary

  10. Best Buy @Work Use Case Integration The majority of the functionality can be accomplished using Remix The functional elements are built It will guarantee you a spot in heaven You will get extra karma points X X X X X X x Rovrr, Inc. Confidential & Proprietary

  11. Best Buy @Work Use Case Next Steps - Rovrr Next Steps – Best Buy Complete the application Incorporate BB changes Something else One more thing Define use cases Lalala Rovrr, Inc. Confidential & Proprietary

  12. 301 4th Ave South STE #980Minneapolis, MN 55415(612) 337-9077 office (612) 747-5926 mobile Rovrr, Inc. Confidential & Proprietary

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