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Get on Your Game Interactive discussion with the Experts Get on Your Game Interactive discussion with the Experts Moderator Richard McKinnon – President, Canadian Carwash Association & Miami Car Care Center Inc. Congratulations to our Athletes! Session time 9:30 – 11:00 am

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get on your game interactive discussion with the experts2
Get on Your GameInteractive discussion with the Experts
  • Moderator
    • Richard McKinnon – President, Canadian Carwash Association & Miami Car Care Center Inc.

Congratulations to our Athletes!

richard mckinnon president cca agenda

Session time 9:30 – 11:00 am

  • Industry Perspective
  • Introduction of Panelists
  • Interactive Discussion

Richard McKinnon – President CCAAgenda

Please turn your cell phones to silent mode

questions and sharing
Questions and Sharing

Current State of the Industry

turbulent times
Turbulent Times
  • Worst Economic downturn in decades
  • Pending Government Legislation
  • Environmental issues to the front burner
  • Increasing Competition
  • Lower profit margins
  • Marketing Challenges

How do you see the marketplace?

good news
Good News!

Think Positive

Change represents opportunity

Embrace it!

Our Athletes did!

14 Gold, 7 Silver & 5 Bronze

economic uncertainty
Economic Uncertainty
  • Limited access to capital dollars
  • Decreased consumer spending
  • Tougher to break even
  • Reduced valuations of business value

Owners/operators must be creative and develop strong business skills to survive and thrive

pending legislation
Pending Legislation
  • Minimum wage increases
  • Tax increases
  • Code of Conduct for the banking industry
  • EI premiums, Workers compensation
  • Municipal burdens – bylaws - SME

Simplify your business model, identify technology based solutions to reduce costs, lobby local governments

environmental issues
Environmental Issues
  • Storm water management
  • Discharge water management
  • Solid waste management
  • Environmentally safe detergents and waxes
  • Recycling water

Opportunity to educate your city councilors

Seeing Green Session - Mar 3rd 11:15 – 12:00 pm

increasing competition
Increasing Competition
  • Access to capital limiting
  • Available commercial property limiting
  • Municipal bylaws make it difficult
  • Filling a market need
  • Pricing yourself out of business

Educate your city councilors – Work with your competition

marketing opportunities
Marketing Opportunities
  • Spend the time to develop a business plan
  • Develop a marketing plan to compliment your business plan
  • Stick to the plan
  • Dare to be different
  • Partnering for success

Identify your business goals and how you will achieve them

Mike Perry The Right Connection – Mar 4th 11:15 – 12:00

controlling your costs
Controlling your costs
  • Firstly – understand your costs
  • Identify the inefficiencies
  • Find creative ways to reduce them
  • Lean on the industry to help
  • Invest in new technology

To improve you need to understand where your dollars are

know your market
Know your Market
  • 4th Quarter 2009 Wash Volume Report
  • The last quarter of 2009 saw an increase in the average number of cycles per site to 5,378, as compared to 4,947 cycles in the fourth quarter of 2008; an increase of 8.7%. The number of cycles for the fourth quarter of 2009 stayed approximately the same as the third quarter of 2009.

Attend the Key Insights Panel Mar 4th 9:30 – 11:00 am

cca committees
CCA Committees
  • Strategic Relationships · 
  • Member Benefits        
  • Environment        
  • Organizational Structure         
  • Golf Committee        
  • Website         
  • Finance        
  • Communications / Publications

Make a Difference – Get Involved

summary
Summary
  • Change creates opportunity
  • Use technology to increase efficiencies
  • Get involved – Volunteers needed!
  • Educate your City Councilors
  • Work with your competition
  • Ask the Experts

Great Industry – Great People

panelists
Panelists
  • Scott Murray – Ezee Clean Carwash
  • Stuart Gunn – Coin Carwash
  • JJ Woodley – Red Hill Car Wash
  • Nathan Ewing – Transchem Chemical
nathan ewing transchem chemical
Nathan Ewing – Transchem Chemical

Goals of the CCA’s Environmental Committee

  • Education
  • Partnerships
  • Benefits to operators

Environmental Marketing:

Chemical and Equipment Supplier as a partner

  • Expertise
  • What is good for the environment can also be good for your bottom line
questions and sharing18
Questions and Sharing
  • Worst Economic downturn in decades
  • Pending Government Legislation
  • Environmental issues to the front burner
  • Increasing Competition
  • Lower profit margins
  • Marketing Challenges
thank you
Thank You
  • You the people you own/operate or manage the carwashes
  • Our equipment manufactures & suppliers
  • Our vending & chemical suppliers
  • The volunteers of the association
  • Fulcrum Publishing