Presented By: Naresh Ajwani Chief Regulatory TATA- Quippo ( Viom Networks Ltd) Voluntary : NRO-APNIC, Address Council-ICANN; Director NIXI; President CCAOI. Internet Industry Update The Indian Story. Contents. India Telecom- A Persistent Success Story Poor Cousin-Internet
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Presented By:Naresh AjwaniChief Regulatory TATA-Quippo (Viom Networks Ltd)Voluntary : NRO-APNIC, Address Council-ICANN; Director NIXI; President CCAOI Internet Industry UpdateThe Indian Story
Contents • India • Telecom- A Persistent Success Story • Poor Cousin-Internet • The Great Digital Divide • Internet Demographics • Usage Pattern of internet • Catch 22 Situation • Further Analysis/Insights on Access • Customized Global Drivers • Government’s Intervention • March of Technology • The Public Internet Access Points • Conclusions for Emerging Nations
Telecom- A Persistent Success Story • Pay per Use Model • Cheap handsets • Low Denomination Cash cards
Poor Cousin-Internet • Total Claimed Internet Users ~ 101.10 Mn • Total Active Internet Users ~ 60 Mn • Total Broadband Users ~ 9.7 Mn • Internet Penetration ~ 7% As of 2009, only 7% Indian households have ownership of a PC at home As of 2009, only 3% Indian households have ownership of Internet Source :TRAI
Usage Patterns Overall Usage Pattern Rural Usage Pattern Source: IAMAI Rural Broadband & ICUBE Report
Government’s Intervention National eGovernance Plan Mission Mode Projects State Wide Area Networks State Data Centre Common Service Centre • Govt has identified 27 Mission Mode Projects • SWAN to be setup across All States to Connect Rural India • SDC’s ,1 in each State • CSC’s to Connect 1 lakh villages. Already 77,000 estd. • Setup of the National eGovernance Portal
March of Technology Wireless Broadband Roll out in Remote Areas Roll out of Mobile Broadband Boost to mVAS and mCommerce
Public Internet Access Points The mantra of emerging world-Sachet Marketing A business model-Franchisee: iWays –Cybercafé brand of Sify, India’s first private ISP .
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