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  1. Our Comprehensive Step-by-Step Training Series to Help You Succeed with Local Marketing - Google Places, SEO, Facebook, and much more! introducingOffline Crash Course – Advanced Local SEO Sales Training A Collaborative Effort by Two Real World Local SEO Experts Brian Anderson Mario Brown

  2. 2 IdentifyingSelling Clients Identifying and Selling New Clients Laying the Groundwork For Your Success

  3. Introducing Russ Hayes • Russ Hayes is a resident of Denver, Colorado and is the creator of GP Scraper. • 20+ year sales veteran • Local SEO Expert • Contributing expert on Offline Renegades Group

  4. Advanced Local SEO Sales Training • As a beginner, how should I handle the sales process?

  5. Advanced Local SEO Sales Training • Would you recommend any specific course/book(s) on sales strategies? • Are there any specific to internet consulting / SEO products?

  6. Advanced Local SEO Sales Training • How do I handle client expectations?

  7. Advanced Local SEO Sales Training • How do I handle client objections? • Too expensive? • I don’t need this? • What is your experience? • I can do it myself

  8. Advanced Local SEO Sales Training • How do I prepare for my sales meeting with a client?

  9. Advanced Local SEO Sales Training • Russ, can you give me thoughts on appearance for a meeting? • Should I dress differently for a lawyer than a surgeon than a contractor?

  10. Advanced Local SEO Sales Training • Russ, what are your thoughts on body language?

  11. Advanced Local SEO Sales Training • Russ, how should I ask for referrals?

  12. Advanced Local SEO Sales Training • How do I intrepret possible buying signals? • What are they? • What should I look for? • What should I watch out for?

  13. Advanced Local SEO Sales Training • Russ, when should I “go for the close”? • How strong should this be? • Can you give me a sample close?

  14. Questions & Answers

  15. Our Comprehensive Step-by-Step Training Series to Help You Succeed with Local Marketing - Google Places, SEO, Facebook, and much more! introducingOffline Crash Course – Advanced Local SEO Sales Training A Collaborative Effort by Two Real World Local SEO Experts Brian Anderson Mario Brown