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Navigating the Constellation of Content and Data

Navigating the Constellation of Content and Data. Judy Luther Informed Strategies LLC Fiesole April 2012. Libraries. Print World. From Silos. To Metasearch. Single Query. OPAC. To Discovery. Unified Index. Users. Burden on the User – To Select. Which of the

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Navigating the Constellation of Content and Data

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  1. Navigating the Constellation of Content and Data Judy Luther Informed Strategies LLC Fiesole April 2012

  2. Libraries

  3. Print World

  4. From Silos

  5. To Metasearch Single Query OPAC

  6. To Discovery Unified Index

  7. Users

  8. Burden on the User – To Select Which of the 900+ databases should I choose?

  9. To Know How to Search Advanced Search

  10. Game Changer

  11. Summon at UBC

  12. Facets for Search Results

  13. Discovery Shifts the Burden • Users do not need specialized knowledge • Search strategies • Subjects they are searching • Users are provided context to explore • Can navigate the topic • Filter by categories

  14. User Expectations Discovery Delivery Discovery Delivery

  15. What the User Really Wants From Discovery To Delivery

  16. Google Scholar

  17. Google Scholar Preferences

  18. Direct Links to Full Text

  19. Content in context

  20. Discovery – Two Aspects Search • Starts with question • Depends on known vocabulary • Produces results list or specific item • May not be relevant • May not be related Browse • Starts with one item • Depends on an organizing principle • Leads to other items • Related to original • Relies on links

  21. NSCU OPAC – Endeca search

  22. Facets Facilitate Filtering of Results • Facets • Content Type • Subject Terms • Pub Date • Library Location • Language

  23. Visualization - Grokker

  24. Sage Research Methods Map

  25. Content Universe

  26. Value Is in the Network

  27. Content ecosystem

  28. Unintended Consequences • Discovery Tools • Journals not covered in Discovery Tools left out • Opportunity for smaller journals to be visible • Google Scholar • Stand alone journals lack visibility • Combined with “Get it @” streamlines access • Link Resolvers • Connection varies by library • Choice can depend on the user

  29. Competitive Pressure for Page One

  30. Content Discovery • Documents • Metadata assigned post publication • Metadata associated when created • People • Social sharing • Network recommendations

  31. Intelligent Tools • Support discovery (content) • Orient those new to topic • Provide training • Enable exploration • Highlight leading research • Support collaboration (users) • Connect other researchers • Serve to build community

  32. New Rules for Content Abundance 4 implications of abundance for publishers • Provide content must be that is open, accessible, interoperable • Focus on using context to promote discovery • Develop opportunities for broader use of content • Offer tools using context to manage content Collaboration is the key Brian O’Leary at 2011 Books & Browsers Conference

  33. Tools to Support Interoperability • Identity • Authors – ORCID http://about.orcid.org/ • Documents – DOIs http://crossref.org/ • Versions – CrossMark http://www.crossref.org/crossmark/index.html • Search • Schema.org http://schema.org/ • NISO Open Discovery Initiative http://www.niso.org/workrooms/odi/

  34. Context through Community • Mendeley http://www.mendeley.com/features/network-and-discover/ • Eigenfactor http://mas.eigenfactor.org • Biomed Experts http://www.biomedexperts.com/Portal/AboutBME.aspx • MicroSoft Academic Research http://academic.research.microsoft.com/AcademicMap

  35. Library Content Identification Structures • MARC Record • RDA, BISAC, Schema.org • Authority control • ORCID • Controlled vocabulary • Taxonomies, ontologies • Classification scheme (organizing principle) • Relationship between documents

  36. Comments & Questions Judy Luther Informed Strategies LLC www.informedstrategies.com

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