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Sell advertising space in printed and electronic materials

Sell advertising space in printed and electronic materials . 4.01. Selling in SEM Materials. Programs Yearbooks Team photo cards Internet Tickets (On the Back) Professional Teams SELL advertising on game tickets. Why would a team/sports company SELL ADVERTISING SPACE? INCREASE REVENUE!.

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Sell advertising space in printed and electronic materials

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  1. Sell advertising space in printed and electronic materials 4.01

  2. Selling in SEM Materials • Programs • Yearbooks • Team photo cards • Internet • Tickets (On the Back) • Professional Teams SELL advertising on game tickets Why would a team/sports company SELLADVERTISING SPACE?INCREASE REVENUE!

  3. Ways Advertisements can APPEAL to CUSTOMERS • Scarcity Appeal • Make people think there’s limited supply • Less than Perfect Appeal • Make people feel inadequate (Ex: Diet Industry) • Endorsement • Bandwagon Appeal • Make you think that everyone is doing it so you should too!

  4. WAYS to Sell Advertising Space • Give DISCOUNTS: • Buy 2 ad spaces, get 1 free • Free bonus for renewing • Sell advertising space between content • Write a review for your customer’s product to place under their ad • GUARANTEE your customer’s advertising results

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