Advantages of User Centric Design - Avantika University

1. Advantages of User Centric Design Design College In India | Avantika University

2. Advantages of User Centered Design The market is flooded with arrays of products but only a few of them are able to win the trust of the customers. Why? It is because of their functionality and design that caters to the needs of the customers. This is termed as user-centric design.

3. Generally, a user-centered design refers to a design that is created according to the needs, expectations and requirement of the users. It ensures that the product is ergonomically designed and it is optimally functional. Today, user-centric design is adopted by the companies to attract the customers and in turn, gain utmost market percentage. Hence, a designer is expected to conduct research to understand the expectations of users and develop products accordingly. User-centered design is trendy as it has the following benefits:

4. Increment in Sales The consumer expectations keep on changing. So, a product that they loved a year ago may not be utilitarian to them anymore. For a company, it is essential to update its products and services in accordance with the needs and desires of the customers. This will attract the customers, which in turn, will enhance the sale.

5. Customer Satisfaction A company can succeed in the long run if its main goal is to ensure customer contentment rather than profit maximization. The user-centric design ensures customer satisfaction by delivering products with specifications and features coveted by the users.

6. Boost Competitiveness Once the end-user is obsessed with the product/service of a company, it is quite likely that he/she will choose the company over others till the time his/her needs are being satisfied. User-centered design helps to hold customers for a lifetime and it gives a competitive edge to the companies.

7. Build the Company’s Reputation A user-centered design plays an important role and facilitates the company to gain credibility among the end-users. The trust and reliance of the users towards the company then lead to an increase in its fidelity as well as status over the years.

8. Cost Reduction Providing user-friendly products and services to the customers can reduce the cost of addition or improvisation of the product. Furthermore, due to the introduction of user-centered design, there is no need to redo things at regular intervals. This results in saving of time as well as cost.

9. Productivity When a company considers the expectations of end-users, it knows what will work and what won’t work in the market. This results in enhanced productivity as the products are created without any redos, improvisations or changes in features.

10. Clearly, advantages of user centric design is advantageous both for the users as well as the companies. The companies that give consideration to user-centric design are the ones that are successful in the market in the long-run. That is why companies look for efficient designers who can understand the needs of the customers and develop products accordingly. In such a scenario, a designer who possesses exceptional design skills has an edge over others.

11. If you wish to capitalize on the opportunities of the field, then you should pursue a design course from one of the top design colleges in India. Avantika University is the first and only design-centered university of India. Its design college is considered among the best design colleges in India. So, apply for admissions at Avantika University right away!

12. Conclusion Avantika University is the MIT Institute of Design in Ujjain, MP. It follows a unique learning approach where the students are encouraged to think out of the box. Avantika University is the part of reputed MIT Pune.

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