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The Health Pantry Plan Of Action
Objective To develop and execute a comprehensive Plan of Action for The Health Pantry brand, aimed at enhancing brand visibility, expanding market reach, and increasing customer engagement to drive sales and brand loyalty within the health and wellness sector.
Tasks to be done for next 3 months • Audit of the website • Website Changes • On page Changes • GMB Update • Blog Update • Content Strategy Defining • Increase in Clicks and impression • Competitor analysis • Keyword Optimization • Off page Activity
Goals • Increase brand awareness • Expand market reach • Enhance product offerings • Improve customer engagement • Drive sales growth • Build brand credibility
GOOGLE ANALYTICS - Current website traffic As per the screenshot Organic traffic is 1777 in last three month which is purely from SEO we can consider this count will be increased in next three month and the count will be 2500 from organic search.
GOOGLE ANALYTICS - Engaged Session As per the screenshot Engaged Session is 1903 in last three month which is purely from SEO we can consider this count will be increased in next three month and the count will be 3000 from organic search.
Google Search Console - Impression As per the screenshot Total Impression is 94K in last three month. we can consider this count will be increased in next three month and the count will be 1.5 M from organic search.
Google Search Console - Clicks As per the screenshot Total clicks is 1.95k in last three month. we can consider this count will be increased in next three month and the count will be 2.5K from organic search.
DA And PA The Website DA is 11 and PA is 28. As per the screenshot DA will be increase to 15 and PA will be increased by 35 in next Three month
Backlinks As per the screenshot Website backlink is 2084 in next three month we project this backlink count will be increase to 4000.
Keyword Ranking The Keywords that we worked for the month of Feb. Keyword ranking is nothing but the ranking of the website which is on search engine result page this ranking will improve with the changes of on pages and doing off page
Keyword Ranking As per screenshot this is current keyword ranking in that 4 keywords will be in rank in next three month we are projecting all the main keyword will be in rank.
Alternative Keyword Ranking As per screenshot this is current keyword ranking in that all 10 keywords are in rank in next three month we are projecting all the alternative keyword will be rank in top 10.
Action Plans for March List the Deliverables of next month Social bookmarking : 180 Images submission : 20
Pending Action for March On page changes: https://docs.google.com/spreadsheets/d/1GfzSEL-zDpNpgeES94CDs3-Y3N9fYQjLXbwEt021igE/edit?usp=drive_link 404 Links: https://docs.google.com/spreadsheets/d/1bu7E4Nmk1iLaHHwLMSlwhNY7ah4l8zhBcLE_pOh6_GY/edit?usp=drive_link Toxic Links: https://docs.google.com/spreadsheets/d/1JKiADDI3iTF0-gpjlxIJLW-xEEnMPHd_YwYTybeeWJ4/edit?usp=sharing Sitemap : https://drive.google.com/file/d/11QDO_Mklr1_NHZc9VP4u04WVUYfESRgj/view?usp=sharing