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Artwebnet.com is an example of the online social revolution that does content management for hospitals in Delhi. The site has multiple dedicated patient focused social networking platforms, designed to help individuals dealing with particular illnesses, help share their thoughts, experiences, and knowledge with others who experience the same condition.

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content management system for a better approach

Content Management System for a Better Approach to Potential

Patients

Social networking has been exploited in many service sectors, but remains unheard of in

healthcare. Health related social sites exist but the greater population does not know of

them. The new arena of socializing in the healthcare sector will soon become a mainstream

market, as the need for sharing information, patient to patient, relating to medical

conditions is increasing. These social sites aim to give disease and illness suffers a voice,

and brings people together on a global scale, to connect and discuss medical conditions.

21st Feb, 2018- Patiently written health content online is a means to drive this niche

market of socializing in the healthcare sector. As opposed to top-down information,

generated from doctor-to-patient; patient-to-patient sharing information is seen to be

tailored for people suffering with similar illnesses, so they would be able to better manage

their illness, knowing what other people have experienced.

Health related content management for hospitals is written by experienced and real

content writerswhich are increasing in both supply and demand. However, this could be

risky as people may take other patient's practices into their own hands without seeking

medical advice in advance.

People suffering with an illness or disease, turn to the Internet for information and

tend to search on:

Remedies, products, treatments and their cost

What has/ hasn't worked for others

The reputation of certain practitioners

real people suffering from disease and illnesses

Real people suffering from disease and illnesses who see the content on blogs and forums is

seen as a favorable source of information. To have this content on social networking health

sites Artwebnet would be of great benefit to illness and disease sufferers.

How do they compete?

Social sites that are directly related to medical conditions, or have health communities

embedded within their platforms, are rare to find. Social networking sites like LinkedIn,

Facebook and Twitter have taken off and have become a part of daily life. Facebook and

Twitter help business toconnect to friends, while LinkedIn connects the business to

professional colleagues. However what site connects to health?

Differentiation

Focusing on a differentiation strategy and positioning the site to target specific illness

sufferers could derive the competitive advantage for social networking sites. The

differentiation strategy could focus on illness specific platforms for social networking,

targeting specific illness sufferers with defined and easy to use social networking

functionality.

Conclusion

Artwebnet.com is an example of the online social revolution that does content management

for hospitals in Delhi. The site has multiple dedicated patient focused social networking

platforms, designed to help individuals dealing with particular illnesses, help share their

thoughts, experiences, and knowledge with others who experience the same condition. It is

designed to be a social, fun and a relaxed way to learn and share information. Its emphasis

is on connecting people globally and has all the social networking features and

functionality expected.