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Katrina Changed Everything… • Ubiquitous, Intuitive, & Collaborative Access – made all the difference • Rapid Data Dissemination and Collaboration • Google Earth helped tell the story and improve disaster response • Provide broad geo-context for understanding the disaster and coordinating support Google Confidential
Recent California FiresAn impromptu initiative with Google Earth, NASA, and SDSU Google Confidential
Google Kipendo Mission • Focus Areas • Internal: Create and execute a flexible and repeatable response for humanitarian assistance • Identify resources: people, technologies, and processes for actions • Internal: Collaborate and act with other google.org initiatives • Predict-Prevent – Epidemiology Reporting • External: Enhance alliances with NGOs, industry, academia, and UN relief agencies • Develop effective/shared approaches for humanitarian assistance Google Confidential
Focus Areas • Getting Organized • Dedicated and Virtual Team • Building Relationships • Various UN (UNICEF, OCHA, WFP) • Technology Enablement • Direct Tech Assistance to Orgs • Mapping, GIS…situational awareness • Collaboration…chat, gmail, docs • A Comprehensive & Dynamic Disaster Layer for Google Earth • New imagery • Alerting via CAP • How to implement? • What alerts and from who? …Many issues yet to be resolved… Google Confidential